# Mobile Basketball Hoops 'Volksparking' Maximizes Space for Playing Basketball in the City By Laura McQuarrie | Published 2016-07-09 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/basketball-in-the-city References: [creativeguerrillamarketing](http://www.creativeguerrillamarketing.com/guerrilla-marketing/volkswagen-creates-mobile-basketball-hoop-searches-empty-parking-spaces/) & [volksparking.be](http://volksparking.be/en/) In order to help people continue to [play basketball in the city](https://www.trendhunter.com/trends/more-ball-games) as it becomes more and more crowded, [Volkswagen](https://www.trendhunter.com/trends/numa-concept) created 'Volksparking.' Volksparking is a unique mobile basketball hoop that is set up along a track above a parking lot. With sensors, it is able to detect when a parking space is empty and sets itself up there so that a small game of basketball can be played between friends. When the space is about to become occupied by a vehicle, the smart hoop simply moves to another open parking space in the lot. Since Volkswagen has always branded itself as the "People's Automobile," this initiative is a clever way to show that when space is used smartly, the city can be shared by all of its inhabitants fairly. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 19% | Activity: 49% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Mobile Basketball Hoops:** Creating mobile basketball hoops that can be set up in various locations to maximize space for playing basketball in crowded cities. - **Smart Sensor Technology:** Using sensors to detect available parking spaces and facilitate the movement of the mobile basketball hoop to an open space. - **Shared Urban Spaces:** Showcasing the potential for shared urban spaces where different activities, like parking and playing basketball, can coexist. ### Where This Applies - **Automotive:** Automotive companies can explore the integration of smart technology to create innovative products that enhance urban mobility and shared spaces. - **Sports Equipment:** Sports equipment manufacturers can develop mobile basketball hoops and other flexible sports products that can be easily set up in limited spaces. - **Smart City Solutions:** Smart city solution providers can leverage sensor technology to optimize resource allocation and enhance the usability of public spaces. ## Related on Trend Hunter - [Eye-Catching Basketball Parks](https://www.trendhunter.com/trends/basketball-park.md) - [Intelligent Basketball Hoops](https://www.trendhunter.com/trends/smart-basketball-hoop.md) - [Automotive Parking Lot Pop-Ups](https://www.trendhunter.com/trends/parking-lot-pop-up.md) - [Space-Saving Urban Mobility Systems](https://www.trendhunter.com/trends/project-doro.md) - [Weekend Excursion City Vehicles](https://www.trendhunter.com/trends/playbox-urban-mobility.md) - [Future Urban Mobility Cars](https://www.trendhunter.com/trends/numa-concept.md) - [Gamer-Targeted Van Concepts](https://www.trendhunter.com/trends/bmw-allo.md) - [Interactive Basketball Trackers](https://www.trendhunter.com/trends/spalding-x-siq.md) - [In-Car Gaming Systems](https://www.trendhunter.com/trends/airconsole-1.md)