# Premium Basil-Scented Candles This Mrs. Meyer's Clean Day Basil Candle Repels Insects Naturally By Jana Pijak | Published 2019-07-03 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/basil-candle References: [mrsmeyers](https://www.mrsmeyers.com/basil-scented-soy-candle-large) This Mrs. Meyer's Clean Day basil candle is designed to repel insects naturally and without harsh chemicals. The [naturally sourced candle](https://www.trendhunter.com/trends/buzzie) boasts a refreshing fragrance and is made from [vegetable wax](https://www.trendhunter.com/trends/the-lab-co-soy-wax-candles) -- consisting of soy and cottonseed ingredients. Boasting a 35 hour burn time, this premium candle is a great outdoor alternative to traditional citronella products and features a more subtle fragrance for those with sensitivities. Specializing in artisan and eco-friendly cleaning products, [Mrs. Meyer Clean Day](https://www.trendhunter.com/trends/mrs-meyers-dewdrop) offers everything from dish soaps and multi-surface cleaners to hand creams, body wash products and gentle laundry essentials. The brand's indoor and outdoor candle is available in this signature basil scent along with geranium, honeysuckle, lavender and lemon verbena options. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 24% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### What Makes This Trend Stand Out - **Eco-friendly Insect Repellents:** The rise in demand for natural and chemical-free insect repellents presents an opportunity for companies to develop innovative eco-friendly products like the Mrs. Meyer's Clean Day basil candle. - **Alternative Citronella Products:** There is a growing trend towards alternative citronella products, creating opportunities for companies to develop unique and effective alternatives like the Mrs. Meyer's Clean Day basil candle. - **Sensory-friendly Candles:** The demand for candles with subtle fragrances for individuals with sensitivities creates an opportunity for companies to offer products like the Mrs. Meyer's Clean Day basil candle. ### Sectors Adopting This - **Home Fragrance:** The home fragrance industry can capitalize on the growing demand for natural and eco-friendly insect repellents by offering innovative products like the Mrs. Meyer's Clean Day basil candle. - **Personal Care:** The personal care industry can tap into the trend of alternative citronella products by developing unique and effective eco-friendly options like the Mrs. Meyer's Clean Day basil candle. - **Eco-friendly Cleaning Products:** The eco-friendly cleaning products industry can expand its offering by introducing sensory-friendly candles like the Mrs. Meyer's Clean Day basil candle to cater to individuals with sensitivities. ## Related on Trend Hunter - [Fall Harvest Candle Collections](https://www.trendhunter.com/trends/mrs-meyers-garden-heirloom.md) - [Stylish Moquito-Repeling Candles](https://www.trendhunter.com/trends/refillable-mosquito-repellent-candle.md) - [Luxury Citronnelle Candles](https://www.trendhunter.com/trends/citronnelle-candle.md) - [All-Natural Air Fresheners](https://www.trendhunter.com/trends/premium-scented-oil-diffuser.md) - [Luxe Fragrant Candles](https://www.trendhunter.com/trends/the-maker-gardener-candle.md) - [Lemongrass-Scented Repellent Sprays](https://www.trendhunter.com/trends/repellent-spray.md) - [Aromatic Tomato Vine Candles](https://www.trendhunter.com/trends/tomato-vine-scented-candle.md) - [Eucalyptus Lavender Soy Candles](https://www.trendhunter.com/trends/lavender-soy-candle.md) - [Cheeky Candle Fragrances](https://www.trendhunter.com/trends/between-the-sheets.md)