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# Fake Color Chip Rainbows
Basheer Graphic Book Creates a Pantone Rainbow of 8 Meters

By Tisah Tucknott | Published 2009-08-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/basheer-graphic-book-pantone-rainbow
References: [likecool](http://www.likecool.com/The_Pantone_Rainbow--AD--Gear.html) & [thecoolist](http://www.thecoolist.com/the-pantone-rainbow-for-basheer-graphic-books/)

Rainbows can be a magical thing to look at, especially if you believe that there is a pot of gold and a little leprechaun at the end of it. Basheer Graphic Book has created this fake (and not so magical) [Pantone](https://www.trendhunter.com/trends/royal-talens) Rainbow that spans a total of 8 meters.

The Pantone Rainbow is made of 5,000 colors and was made to celebrate the iconic [Pantone color chips](https://www.trendhunter.com/trends/pantone-capsule-signature), and how the paint company has been the go-to painting business for years.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 18% | Activity: 30% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Color Chip Design:** Businesses can create innovative products and services that incorporate color chips in their design.
- **Sustainable Color Production:** Innovative businesses can focus on creating sustainable and eco-friendly ways to produce color chips.
- **Virtual Color Tools:** Businesses can create virtual color selection tools to help streamline the design process for graphic designers and artists.

### Industries Being Reshaped

- **Interior Design:** Interior Designers can incorporate color chips in their designs and create unique color schemes for their clients.
- **Graphic Design:** Graphic design businesses can innovate by creating new color tools and techniques for graphic designers and digital artists.
- **Paint Manufacturing:** Paint manufacturers can expand into the color chip industry, offering products and services for graphic designers and other industries.

## Related on Trend Hunter

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- [Reimagined Inclusive Community Flags](https://www.trendhunter.com/trends/pantone-1.md)
- [Collector's Color Formula Guides](https://www.trendhunter.com/trends/formula-guide.md)
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- [Landscape Tonal Bike Series](https://www.trendhunter.com/trends/trek-bicycle-1.md)
- [Color-Informed Hospitality Experiences](https://www.trendhunter.com/trends/pantone-x-mandarin-oriental.md)
