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# Fashion Royalty Photographs
Barneys Fall 2011 Carine's World Campaign is a Family Affair

By Souzan Michael | Published 2011-08-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/barneys-fall-2011-carines-world
References: [fashionologie](http://www.fashionologie.com/Carine-Roitfeld-Modeling-Barneys-Fall-2011-Campaign-18673916?more=true) & [huffingtonpost](http://www.huffingtonpost.com/2011/08/09/carine-roitfeld-barneys_n_922725.html)

Former [Vogue](https://www.trendhunter.com/trends/no-rules-club) Paris editor-in-chief Carine Roitfeld is fashion royalty and a true living legend, so it's no wonder that the Barneys Fall 2011 Carine's World campaign is a gold mine for fashion lovers. Roitfeld acts as stylist and model in the Fall 2011 ad campaigns.

The fashion powerhouse poses with her son Vladimir Restoin-Roitfeld and the campaign also features her Carine's daughter Julie Restoin-Roitfeld modeling Givenchy, while Carine herself wears a black leather Rick Owens skirt and sweater.

The Barneys Fall 2011 Carine's World campaign was shot by famed photographer Mario Sorrenti and also features other world-famous models, such as Natasha Poly, who wears looks from The Row, Dasha Zhukova wearing Proenza Schouler and Naomi Campbell rocking a [Fendi](https://www.trendhunter.com/trends/fendis-summer-2025-campaign) ensemble.

The stunning advertisements can be seen in this season's Barneys catalog, the fall windows, the Barneys website and the fall print ads.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 63% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What's Driving This Trend

- **Fashion Campaigns:** Opportunity for brands to collaborate with influential figures in the fashion industry to create impactful advertising campaigns and reach a wider audience.
- **Model as Stylist:** Modeling industry professionals can explore the trend of models taking on additional roles, such as stylist, to create a unique and personal brand image.
- **Fashion Catalogs:** Online and print catalogs continue to be important marketing tools for fashion retailers to showcase their latest collections and engage consumers.

### Who This Affects Most

- **Fashion Retail:** Fashion retailers can partner with influential fashion figures to create collaborative campaigns and boost brand recognition and sales.
- **Modeling:** Models can leverage their influence and personal brands by taking on additional roles in the fashion industry, such as styling, to differentiate themselves.
- **Photography:** Photographers can collaborate with fashion brands and influential figures to create visually impactful campaigns that resonate with consumers.

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