# Wallpaper-Inspired Pajama Ranges Barneby Gates and Stripe & Stare Partnered for Pajamas By Michael Hemsworth | Published 2025-03-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/barneby-gates-and-stripe-stare References: [retailtimes](https://retailtimes.co.uk/uk-based-wallpaper-and-fabric-studio-barneby-gates-launches-limited-edition-pyjama-collection-with-stripe-stare/) & [stripeandstare](https://stripeandstare.com/?srsltid=AfmBOorT3sqLfL2nBA6qLtswUpDX0qJKUrqF_vcEgcUm_bJjFPB8vV-c)  Barneby Gates and [Stripe & Stare](https://www.trendhunter.com/trends/stripe-stare-candy-cane-collection) partnered to create a series of pajamas that are focused on comfort, quality and also style to work well for those looking to update their at-home clothing styles. The collection comes as a first-ever collaboration from the brands and boasts a number of styles that are each inspired by Barneby Gates' [signature wallpaper](https://www.trendhunter.com/trends/printed-decors). These patterns are imprinted onto [Stripe & Star's](https://www.trendhunter.com/trends/debute-x-stripe-stare) signature ultra-soft fabric that's sustainably crafted from beechwood tree-sourced material. Co-Founders of Barneby Gates Vanessa Barneby and Alice Gates spoke on the Barneby Gates and Stripe & Stare collection saying, "As die-hard followers of Stripe & Stare, we couldn’t be more delighted to collaborate with Katie and her team on this beautiful collection. With our shared brand values working with S&S has felt symbiotic from the outset, and seeing one of our favourite wallpaper designs translated onto their deliciously soft PJs has been such a fun process. We can’t wait to wear them – in and out of the house!” ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 48% | Activity: 32% | Freshness: 36% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Home-wear Fashion Movement:** There is an emerging trend where fashion-forward home-wear blurs the lines between loungewear and everyday apparel, providing opportunities for brands to create stylish yet comfortable clothing for consumers working or relaxing at home. - **Sustainability-infused Fashion Collaborations:** Collaborative efforts between brands to develop sustainable clothing lines present a model for creating innovative garments with eco-friendly materials, appealing to the growing consumer base that values environmental responsibility. - **Revival of Art-inspired Apparel:** The incorporation of artistic elements such as wallpaper designs into clothing offers a new way for fashion brands to create unique and eye-catching pieces that resonate with consumers' desire for artistic expression in everyday items. ### Who This Affects Most - **Sustainable Fashion:** The use of sustainably-sourced materials in clothing production exemplifies the industry's shift towards reducing environmental impact while maintaining high-quality standards. - **Home Goods and Apparel Market:** The intersection of home decor influences with fashion opens up new cross-industry collaborations for innovative product lines that combine elements of home aesthetics with wearable comfort. - **Collaborative Fashion Retail:** Partnerships between distinct fashion brands highlight the trend of collaboration-driven innovation, ensuring diverse market appeal and expanding brand reach through shared value propositions. ## Related on Trend Hunter - [Demure Luxury Sleepwear](https://www.trendhunter.com/trends/veronica-beard-and-petite-plume.md) - [Parisian Altheisure-Style Sleepwear](https://www.trendhunter.com/trends/bed-sleepwear.md) - [Premium Sleepwear Brand Collaborations](https://www.trendhunter.com/trends/the-sleepy-sloth.md) - [Limited-Edition Pajama Collabs](https://www.trendhunter.com/trends/brooks-brothers-x-lake-collection.md) - [Vintage-Inspired Sleep Sets](https://www.trendhunter.com/trends/sleep-sets.md) - [Bespoke Wallpaper Collaborations](https://www.trendhunter.com/trends/bespoke-wallpaper.md) - [Festive Candy-Inspired Undergarments](https://www.trendhunter.com/trends/stripe-stare-candy-cane-collection.md) - [Inclusive-Forward Cheeky Pajamas](https://www.trendhunter.com/trends/homebody-sleepwear-collection.md) - [High-End Household Linens](https://www.trendhunter.com/trends/bonsoirs.md)