# Sweet Bear Liquor Barenjager Honey Liqueur is Sinfully Sweet By Luisa Amanda Gomes | Published 2010-01-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/barenjager-honey-liqueur References: [uncrate](http://www.uncrate.com/men/culture/drinks/barenjager-honey-liqueur/) & [barenjagerhoney](http://www.barenjagerhoney.com/) Barenjager Honey Liquer is a sinfully sweet brew, which was actually created as bait for bears in the 15th century. Much more effective than a picnic basket, bears couldn't resist the sweet call of [honey liqueur](https://www.trendhunter.com/trends/sweet-woodruff-liqueur) as they hid in comfy dens, caves, trees or condos. Although I know this golden beverage was originally formulated for bear hunters to capture these beasts, I find myself getting thirsty looking at the many concoctions. What chance did those poor bears have? **Implications** - Barenjager Honey Liquer is definitely a devil inspired brew. Its initial use was as bait for bears in the 15th century. The 70 proof should certainly do the trick. It is a must try. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 9% | Activity: 86% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Honey Liqueur:** An increase in honey liqueur consumption and creation as a unique and sweet alcohol option. - **Craft Spirits:** A surge in craft spirits, especially those with unique stories or purposes, in response to a growing interest in artisanal alcohol. - **Flavor Experimentation:** An experimentation with unique and diverse flavors in alcohol creation in order to stand out in the market. ### Where This Applies - **Alcohol and Beverage:** The alcohol and beverage industry will benefit from increased interest in unique and niche spirits with a story or purpose. - **Hospitality:** Bars and cocktail lounges will find an opportunity to feature unique and exclusive liqueurs for signature cocktails and beverages. - **Agriculture:** Honey producers may seek opportunities to form partnerships with distilleries in order to create artisanal spirits from honey products. ## Related on Trend Hunter - [Boozy Honey Sticks](https://www.trendhunter.com/trends/barreled-bee-buzz-sticks.md) - [Honey-Infused Canned Cocktails](https://www.trendhunter.com/trends/gin-lemon-cocktail.md) - [Honey-Sweetened Ice Creams](https://www.trendhunter.com/trends/ice-cream-for-bears.md) - [Award-Winning Single Malt Whiskies](https://www.trendhunter.com/trends/bear-fight-whiskey.md) - [Alcoholic Honey-Flavored RTDs](https://www.trendhunter.com/trends/hive20-hard-honey.md) - [Earthy Honey Lagers](https://www.trendhunter.com/trends/honey-lager.md) - [Natural Honey-Flavored Vodkas](https://www.trendhunter.com/trends/absolut-hunni.md) - [Barrel-Aged Honeys](https://www.trendhunter.com/trends/barrel-aged-honey.md) - [Honey-Spiked Hard Seltzers](https://www.trendhunter.com/trends/new-hard-seltzers.md)