# Glam Multivitamin Bottles Barbie x Hiya Makes Supplementation Fun for Kids with Sticker Packaging By Laura McQuarrie | Published 2024-08-20 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/barbie-x-hiya References: [instagram](https://www.instagram.com/p/C9dfQUfSePZ/?hl=en) & [hiyahealth](https://hiyahealth.com/products/kids-daily-essential-barbie?view=sl-35773E31)  Supporting kids with all the nutrients their developing brains and bodies need can be tough, but Hiya makes it easier by offering tasty, kid-approved formulas with customizable sticker packaging—and limited-edition designs like [Barbie x](https://www.trendhunter.com/trends/path) Hiya—that add a fun, personalized touch. This collab pairs Hiya's chewable multivitamin with 15 essential vitamins and minerals for immunity, growth and development support with a refillable hot pink bottle that can be dressed up with Barbie stickers. While even the pickiest of kids will appreciate the fun-focused multivitamin and packaging, parents will appreciate that kids are getting the support from the key nutrients youth need with a formula that's plant-based, dairy-free, gluten-free and zero-sugar. Optionally, Barbie x Hiya Kids Daily Multivitamin orders can be upgraded to a bundle that includes a [kid-friendly probiotic](https://www.trendhunter.com/trends/kefir-products). ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 47% | Activity: 65% | Freshness: 27% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Customizable Supplement Packaging:** Personalized sticker packaging for supplements, like the Barbie x Hiya bottles, can make daily health routines more engaging for kids. - **Character-branded Health Products:** Collaborations with popular characters, such as Barbie, attract children to health products they might otherwise be reluctant to use. - **Plant-based Kids Vitamins:** Increasing demand for plant-based, allergen-free supplements offers innovative ways to support children's health in an inclusive manner. ### Industries Being Reshaped - **Children's Health Products:** Innovations in the sector can ensure kids receive essential nutrients in forms they find appealing and fun. - **Nutritional Supplements:** Expansion in customizable and character-branded supplement options can make supplementation routines more appealing across age groups. - **Sustainable Packaging:** Refillable and eco-friendly packaging solutions, similar to the Barbie x Hiya bottle, reflect growing consumer preference for sustainable products. ## Related on Trend Hunter - [Racing Car-Themed Supplement Collaborations](https://www.trendhunter.com/trends/hiya-x-hot-wheels.md) - [Playful Animation Multivitamins](https://www.trendhunter.com/trends/hiya-disneys-the-lion-king.md) - [Kid-Focused Daily Hydration Powders](https://www.trendhunter.com/trends/kids-daily-hydration.md) - [Kid-Friendly Probiotic Supplements](https://www.trendhunter.com/trends/kids-daily-probiotic.md) - [Supportive Children's Immune Vitamins](https://www.trendhunter.com/trends/daily-immune-vitamin.md) - [Child-Friendly Sugar-Free Multivitamins](https://www.trendhunter.com/trends/hylands-kids-multivitamins.md) - [Nutrient-Rich Child Vitamins](https://www.trendhunter.com/trends/hylands.md) - [Kid-Friendly Iron Chews](https://www.trendhunter.com/trends/iron-supplements-for-kids.md) - [Cartoon-Inspired Vitamin Gummies](https://www.trendhunter.com/trends/nutriburst.md)