# Color-Changing Fashion Dolls Barbie Color Reveal Creates a Surprise-Filled Unboxing Experience By Laura McQuarrie | Published 2020-01-07 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/barbie-color-reveal References: [play.barbie](https://play.barbie.com/en-us/shop/productdetail?id=10038571&productname=barbie-color-reveal-doll-assortment&category=toytype&seoname=action-figures-accessories) [Mattel's](https://www.trendhunter.com/trends/barbie-cutie-reveal-care-bears) [Barbie](https://www.trendhunter.com/trends/barbie-cutie-reveal) Color Reveal reinvents the classic Barbie unboxing experience with dolls that are coated in color and paired with tons of surprises. The product is packaged in a tube that doubles as a container that can be filled with water, so that the [pink-hued doll](https://www.trendhunter.com/trends/barbie-x-hewi) can be submerged to reveal her unique features. Each doll has a different eye color, sculpted hair, skin tone and a decorated leotard, plus the Barbie Color Reveal doll comes with individually wrapped accessories to create a colorful outfit, complete with a long-haired wig. To keep the magic going, the Barbie Color Reveal doll's face can be transformed with warm or cold water to transform her facial features over and over. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 19% | Activity: 74% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What Makes This Trend Stand Out - **Color-changing Dolls:** Barbie Color Reveal dolls utilize color-changing technology to create a unique unboxing experience. - **Surprise Unboxing:** The Barbie Color Reveal dolls offer a surprise-filled unboxing experience with individually wrapped accessories and hidden features. - **Interactive Play:** The color-transforming features of the Barbie Color Reveal dolls encourage interactive play and creativity. ### Sectors Adopting This - **Toy Manufacturing:** The toy manufacturing industry can leverage color-changing technology to create innovative and engaging products. - **Ecommerce:** The surprise unboxing trend can be harnessed by the eCommerce industry to create exciting product launches and increase customer engagement. - **Children's Fashion:** The interactive play aspect of color-changing fashion dolls presents an opportunity for the children's fashion industry to create unique and customizable clothing options. ## Related on Trend Hunter - [Cuddly Costumed Dolls](https://www.trendhunter.com/trends/barbie-cutie-reveal-care-bears.md) - [Surprise-Filled Costumed Dolls](https://www.trendhunter.com/trends/barbie-cutie-reveal.md) - [Color-Changing Mermaid Dolls](https://www.trendhunter.com/trends/mermaid-doll.md) - [Collectible Coloring Dolls](https://www.trendhunter.com/trends/lol-surprise-loves-crayola.md) - [Phygital Fashion Dolls](https://www.trendhunter.com/trends/dress-to-impress-mystery-models.md) - [Monochromatic Diva Dolls](https://www.trendhunter.com/trends/rainbowvision.md) - [Career-Driven Fairy Dolls](https://www.trendhunter.com/trends/dream-ella.md) - [Barbie Paint Collabs](https://www.trendhunter.com/trends/backdrop-x-barbie.md) - [Fantastical Collectible Dolls](https://www.trendhunter.com/trends/fantasythemed-dolls.md)