# Dark Otherworldly Fashion The Barbara i Gongini AW11 Collection is Luxuriously Looming By Meghan Young | Published 2011-03-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/barbara-i-gongini-aw11 References: [coolhunting](http://www.coolhunting.com/style/barbara-i-gongini.php) & [barbaraigongini.dk](http://www.barbaraigongini.dk/) It's been a while since I've encountered any truly otherworldly fashion, so I think it's about time that I stumbled upon something like the Barbara i Gongini AW11 collection. Filled with [avant-garde, Gothic designs](https://www.trendhunter.com/trends/brucolic), this fashion collection is not only perfect for fall, but specifically for the Halloween season. Comprised of two lines, the Barbara i Gongini AW11 collection features the experimental Main Line and slightly less radical Black Line. Blurring the [lines between art and fashion](https://www.trendhunter.com/trends/hm-x-glenn-martens), there is a creepy yet mystical feel behind each piece and look. This Copenhagen-based powerhouse-of-a-woman is not only responsible for the Barbara i Gongini AW11 designs, she was recently nominated for the Danish Fashion Award Committee's 2010 Ethical Award thanks to her attention to in-house production, recycling and fair trade. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 72% | Activity: 77% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Avant-garde Fashion:** Opportunity for designers to create innovative and boundary-pushing fashion collections. - **Gothic Style:** Potential for brands to tap into the growing demand for dark and mysterious fashion. - **Art-fashion Fusion:** Possibility to blend art and fashion to create unique and captivating designs. ### Industries Being Reshaped - **Fashion Design:** Designers can explore unconventional styles and materials to create new and exciting fashion collections. - **Sustainable Fashion:** Opportunity to incorporate ethical practices and sustainability into fashion production. - **Alternative Fashion:** Possibility to cater to a niche market that seeks unconventional and non-traditional fashion. ## Related on Trend Hunter - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Avant-Garde Biomimicry Fashion Designs](https://www.trendhunter.com/trends/biomimicry-fashion.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Futuristic Fall-Centric Fashion](https://www.trendhunter.com/trends/origins-collection.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Sustainably-Focused Experimental Fashion](https://www.trendhunter.com/trends/upcycled-fashion-collection.md)