# Bar-Strength Canned Cocktails Moth's Cocktails Make It Easy to Appreciate Quality Classics By Laura McQuarrie | Published 2023-11-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bar-strength-canned-cocktails References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2023/11/moth-canned-cocktails-launch-in-us/) & [mothdrinks](https://mothdrinks.com/products/taster-pack)  Cocktail enthusiasts in the United States are being introduced to [Moth's](https://www.trendhunter.com/trends/moth-cocktail) range of [bar-strength canned cocktails](https://www.trendhunter.com/trends/fullstrength-cocktails), which offer a convenient way to enjoy some of the most classic cocktails from around the world. Rob Wallis, Moth’s co-founder, says, "We started Moth with one goal: to make the most delicious cocktails in a can to be enjoyed wherever, whenever and with whoever as easily as a can of beer." In this canned cocktail range, drinkers will find flavorful, high-quality options like the Mojito, Margarita, Espresso Martini and Piña Colada, which rival serves straight from the bar. These [canned bar-quality cocktails](https://www.trendhunter.com/trends/served-cocktails) share a taste of award-winning craft spirits whether a drinker finds themselves unwinding at home or enjoying a picnic outdoors. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 38% | Activity: 32% | Freshness: 19% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Convenient Canned Cocktails:** The rise of bar-strength canned cocktails provides a convenient way for cocktail enthusiasts to enjoy high-quality drinks at any time and any place. - **Premium Ready-to-drink Cocktails:** The introduction of Moth's range of bar-strength canned cocktails highlights the trend of premium, ready-to-drink cocktails that rival drinks served in bars. - **Craft Cocktails On-the-go:** Moth's canned cocktail range brings the trend of craft cocktails to outdoor activities, allowing consumers to enjoy award-winning mixed drinks while picnicking or on the go. ### Sectors Adopting This - **Alcoholic Beverages:** The rise of bar-strength canned cocktails disrupts the traditional alcoholic beverage industry, offering an alternative to bottled cocktails and encouraging innovation in ready-to-drink options. - **Packaged Foods:** Moth's canned cocktails create opportunities for collaboration between the packaged foods and spirits industries, as they provide a new way to package and distribute high-quality mixed drinks. - **Cocktail Equipment:** The convenience and popularity of bar-strength canned cocktails drive a demand for innovative cocktail equipment that allows consumers to recreate the bar experience at home. ## Related on Trend Hunter - [Convenient Bar-Quality Cocktails](https://www.trendhunter.com/trends/moth-canned-cocktails.md) - [Canned Bar-Quality Cocktails](https://www.trendhunter.com/trends/moth-cocktail.md) - [High-Proof Canned Cocktails](https://www.trendhunter.com/trends/new-moth-cocktails.md) - [Bold Ready-to-Pour Canned Cocktails](https://www.trendhunter.com/trends/new-moth-cocktail.md) - [UK Cocktail Expansions](https://www.trendhunter.com/trends/uk-cocktail-expansions.md) - [High-Value Cocktail Variety Packs](https://www.trendhunter.com/trends/moth-cocktail-party-pack.md) - [Timeless Canned Cocktails](https://www.trendhunter.com/trends/the-cocktail-chemist.md) - [Festive Cocktail Crackers](https://www.trendhunter.com/trends/cocktail-crackers.md) - [Pre-Mixed Premium Cocktails](https://www.trendhunter.com/trends/mojt.md)