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# Charitable Celebrity Cocktails
Dog Haus Partnered with ‘Bar Rescue’ Mixologist for New Cocktails

By Grace Mahas | Published 2019-11-04 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/bar-rescue
References: [qsrmagazine](https://www.qsrmagazine.com/news/dog-haus-collaborates-bar-rescue-mixologist-create-new-cocktails) & [doghaus](https://doghaus.com/?Sgsg)

Dog Haus, the quick-serve restaurant renowned for its hearty foods, recently partnered with Phil Wills, the celebrity mixologist from the reality television show 'Bar Rescue', to unveil a new [Mixologist Collaboration Series](https://www.trendhunter.com/trends/surf-n-turf-campaign) that includes the limited-edition 'Flux Capacitor' and 'Funky Town Shandy.'

For the month of November, a [portion of the proceeds](https://www.trendhunter.com/trends/charitable-friendsgiving-campaign) from the sale of these specialty cocktails will be donated to No Kid Hungry -- an organization seeking to end childhood hunger in America. In addition, Dog Haus will also bring back the Turducken, a delicious sausage topped with turkey gravy, Haus slaw, and crispy fried onions atop a grilled King's Hawaiin roll. This delicacy, according to the brand, pairs perfectly with both of the [limited-edition cocktails](https://www.trendhunter.com/trends/bonefish-grill).

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 8% | Activity: 17% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Key Themes Behind This Trend

- **Celebrity Mixologist Collaborations:** The trend of partnering with celebrity mixologists to create unique and limited-edition cocktails in the quick-serve restaurant industry provides opportunities for businesses to offer exclusive experiences for their customers.
- **Charitable Promotions:** The trend of donating a portion of sales to charitable organizations in the food and beverage industry provides opportunities for businesses to align their brand with a good cause and increase customer loyalty.
- **Limited-edition Menu Items:** The trend of creating limited-edition menu items in the food and beverage industry provides opportunities for businesses to generate excitement and increase customer engagement.

### Where This Applies

- **Quick-serve Restaurants:** Quick-serve restaurants can partner with celebrity mixologists or create limited-edition menu items to provide an exclusive experience for their customers and generate excitement.
- **Food and Beverage Industry:** The food and beverage industry can promote charitable organizations through their menu offerings and generate customer loyalty by supporting worthy causes.
- **Non-profit Organizations:** Non-profit organizations seeking to end childhood hunger in America can partner with food and beverage companies to spread awareness and raise funds for their cause.

## Related on Trend Hunter

- [Seasonal Turducken Hotdogs](https://www.trendhunter.com/trends/dog-haus-thanksgiving.md)
- [Hawaii-Supporting Food Menus](https://www.trendhunter.com/trends/dog-haus-and-kings-hawaiian.md)
- [Seasonal Thanksgiving Sausages](https://www.trendhunter.com/trends/dog-haus-1.md)
- [Dog-Honoring Fundraising Campaigns](https://www.trendhunter.com/trends/dogust-campaign.md)
- [Seasonal Thanksgiving Sausages](https://www.trendhunter.com/trends/wurst-thanksgiving-sausage.md)
- [Hunger-Fighting Cocktails](https://www.trendhunter.com/trends/cocktail-for-a-cause.md)
- [Cheesy Oktoberfest Sausages](https://www.trendhunter.com/trends/oktoberwrst-sausage.md)
- [Oktoberfest-Inspired Restaurant Menus](https://www.trendhunter.com/trends/dog-haus-oktoberfest.md)
- [Pretzels-Stuffed Oktoberfest Sausages](https://www.trendhunter.com/trends/new-oktoberwrst-sausage.md)
