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# Ultramodern Karaoke Bar Branding
This Karaoke Bar Branding Features Vibrant Geometrical Imagery

By Rebecca Byers | Published 2016-02-01 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/bar-branding
References: [retaildesignblog.net](http://retaildesignblog.net/2016/02/01/voice-karaoke-bar-visual-identity-by-olsh-brothers/)

This example of [karaoke bar branding](https://www.trendhunter.com/trends/mykaraoke-video) hails from Dubai and succeeds in creating an original and genuinely engaging visual identity for a karaoke lounge. In addition to presenting a look of modernity, the branding for Voice karaoke bar hints at the diverse range of entertainment offered at the bar other than the main feature.

Designed by Olsh & Brothers, the branding for Voice karaoke bar is vivid without being boring or conventional thanks to its use of [neon lights and signs](https://www.trendhunter.com/trends/Rithms-Enlite) that recall the pursuit of the perfect night out.

In addition to the [visual branding scheme](https://www.trendhunter.com/trends/monday-nights), the creative team at Olsh & Brothers designed a range of marketing materials such as business cards, billboard and print ads, mobile and web browser applications and the logo.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 80% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Why This Trend Is Growing

- **Karaoke Bar Branding:** Designing visually engaging branding schemes for karaoke bars using unconventional elements, like neon lights and geometrical shapes.
- **Range of Entertainment Offerings:** Highlighting diverse entertainment options beyond karaoke to attract more diverse clientele.
- **Creative Marketing Materials:** Incorporating creative marketing materials like web browser applications and billboard ads to appeal to modern consumers.

### Industries Being Reshaped

- **Hospitality:** Karaoke bars can update their branding to create a more modern and diverse atmosphere to attract customers.
- **Advertising and Marketing:** Design agencies can explore innovative branding elements and creative marketing materials for clients in the entertainment industry.
- **Web and Mobile App Development:** Developers can work with entertainment clients to create custom apps and web experiences that enhance their overall brand identity.

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