# Mediterranean-Inspired Cocktail Bars Bar Bisou Bisou Serves Low-ABV Cocktails & Zero-Proof Drinks By Laura McQuarrie | Published 2023-05-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bar-bisou-bisou References: [mtlblog](https://www.mtlblog.com/montreal/a-cocktail-supergroup-has-opened-a-brand-new-old-montreal-aperitif-bar) & [instagram](https://www.instagram.com/p/CrjNBkAgQqq/)  Bar Bisou Bisou, a [Mediterranean](https://www.trendhunter.com/trends/bar-reyna)-inspired cocktail bar, newly opened its doors in Montreal, sharing inventive aperitifs made with low-ABV options. On the menu, drinkers and non-drinkers have the potential to appreciate products that they won't find anywhere else, as well as cocktails that use fortified wines and vermouths, plus [low-alcohol and zero-proof options](https://www.trendhunter.com/trends/zero-proof-lounge). The rise of the [sober curious movement](https://www.trendhunter.com/trends/sober-chic) and the demand for non-alcoholic drinks also highlights the need for bars to create inclusive spaces that cater to a diverse range of customers with different preferences and lifestyles. All the while supporting a more creative and diverse cocktail scene, non-alcoholic options in bars signal a growing awareness of the benefits of a healthy and balanced lifestyle, as well as a desire for more inclusive and diverse social spaces. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 63% | Activity: 18% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Low-abv Cocktails:** Bar Bisou Bisou serves inventive aperitifs made with low-ABV options in a Mediterranean-inspired cocktail bar. - **Zero-proof Drinks:** Bar Bisou Bisou includes zero-proof options on their menu to cater to non-drinkers and the sober-curious movement. - **Inclusive Social Spaces:** The rise of non-alcoholic options in bars signals a growing awareness of the benefits of a healthy and balanced lifestyle, as well as a desire for more inclusive and diverse social spaces. ### Industries Being Reshaped - **Bar Industry:** Mediterranean-inspired cocktail bars can differentiate themselves and appeal to a wider range of customers by including low-ABV and zero-proof options on the menu. - **Beverage Industry:** The demand for non-alcoholic drinks presents a disruptive innovation opportunity for the beverage industry to create and market products to a wider audience. - **Hospitality Industry:** Creating inclusive and diverse social spaces in bars and restaurants will be a competitive advantage and attract customers seeking a more welcoming environment. ## Related on Trend Hunter - [Bitter Non-Alcoholic Aperitifs](https://www.trendhunter.com/trends/amaro.md) - [Zero-Proof Botanical Drinks](https://www.trendhunter.com/trends/proteau.md) - [Vintage-Inspired Cocktail Menus](https://www.trendhunter.com/trends/deja-vu-cocktail-menu.md) - [Refreshing Aperitif Alternatives](https://www.trendhunter.com/trends/ritual-zero-proof-aperitif-alternative.md) - [Bubbly Low-Calorie Mocktails](https://www.trendhunter.com/trends/maison-perrier-chic.md) - [RTD No-Alcohol Cocktails](https://www.trendhunter.com/trends/booze-free-cocktails.md) - [Ready-to-Serve Canned Mocktails](https://www.trendhunter.com/trends/mocktails-uniquely-crafted.md) - [Zero-Proof Functional Martinis](https://www.trendhunter.com/trends/dry-and-dirty.md) - [Zero-Proof Catering Companies](https://www.trendhunter.com/trends/zero-proof-catering.md)