# World Cup-Honoring Streetwear The New BAPE Football Collection Prepares for the Upcoming World Cup By Amy Duong | Published 2018-06-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bape-football References: [highsnobiety](https://www.highsnobiety.com/p/bape-world-cup-capsule-collection/) & [bape](https://bape.com/index/) The Japanese streetwear imprint drops a BAPE Football collection as a contribution to the World Cup action taking place. The [soccer-influenced range](https://www.trendhunter.com/trends/90sinspired-soccer-collection) features two t-shirt designs in either a black or white option and a soccer ball. All of the pieces boast multiple BAPE branding motifs throughout. The soccer ball's panels are made up of a [blue and red camo print](https://www.trendhunter.com/trends/bape-x-ovo-1) and have golden accents in the shape of the label's iconic Ape Head, along with texts that read 'A Bathing Ape,' and 'Apes Together Strong 1993-2018.' One of the graphic t-shirts boasts textual graphics that read 'World Gone Mad' and '1993' printed in reverse, whilst the other tee infuses visual graphics of the soccer ball with a subtle race-inspired 'BAPE Performance' across the rear. The BAPE Football collection will be available online and at select retailers beginning June 9th. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 66% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Sports-inspired Streetwear:** This trend highlights the merging of sports culture and fashion, creating opportunities for brands to collaborate and create unique collections. - **Brand Collaboration:** The BAPE Football collection demonstrates the potential of collaborations between streetwear brands and sports, opening doors for future partnerships. - **Limited Edition Drops:** The release of the BAPE Football collection as a limited edition creates an exclusive and high-demand market for streetwear enthusiasts. ### Industries Being Reshaped - **Streetwear:** The BAPE Football collection showcases the potential for innovative and artistic designs within the streetwear industry. - **Sports Apparel:** The collaboration between BAPE and soccer highlights opportunities for sports apparel brands to branch out into streetwear markets. - **E-commerce:** The online availability of the BAPE Football collection emphasizes the importance of e-commerce platforms in the streetwear industry. ## Related on Trend Hunter - [Camo Sport Streetwear](https://www.trendhunter.com/trends/cr-life-collection.md) - [Premium Streetwear-Informed Jerseys](https://www.trendhunter.com/trends/mitchell-and-ness.md) - [Chinese Motif-Inspired Streetwear](https://www.trendhunter.com/trends/bape-1.md) - [Soccer Jersey-Inspired Fashion](https://www.trendhunter.com/trends/balenciagas-soccer-series.md) - [Court-Inspired Collections](https://www.trendhunter.com/trends/bape-x-stadium-goods.md) - [Bespoke Jersey Designs](https://www.trendhunter.com/trends/home-kit-collection.md) - [Brazil-Inspired Striking Footwear](https://www.trendhunter.com/trends/orketro-brazil.md) - [Culturally Inspired Fall-Ready Streetwear](https://www.trendhunter.com/trends/connect-with-people.md) - [Heritage Streetwear Lines](https://www.trendhunter.com/trends/golden-era.md)