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# Shark-Branded Camouflage Streetwear
The New BAPE Collection Features Bold Color Palettes and Art

By Riley von Niessen | Published 2017-01-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bape-collection
References: [hypebeast](http://hypebeast.com/2017/1/a-bathing-ape-2017-spring-summer-collection) & [bape](https://bape.com/index/?HGVGH)

Ready for the Spring/Summer of 2017, the most recent [BAPE](https://www.trendhunter.com/trends/bape-x-ovo-1) collection comes imbued with the Japanese streetwear brands beloved motifs.

A large number of the pieces are covered with [camouflage patterns](https://www.trendhunter.com/trends/cr-life-collection), however the color combinations that create them vary. While some stick to the usual green, black and brown palette, other versions include purple, pink and indigo, navy, black and coral, as well as differing hues of red and orange.

In addition to the brand's iconic camouflage pattern that integrates its ape logo throughout, the BAPE collection heavily features its [shark motif](https://www.trendhunter.com/trends/legacy-camo-shark). The toothy figure is included on the back of hoodies and on the front of pants, giving the pieces a statement look that instantly likens the garment to the brand.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 96% | Activity: 94% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Camouflage Streetwear:** Streetwear that features bold camouflage patterns and varying color combinations.
- **Shark Motif:** Clothing that heavily features the iconic shark motif as a statement look.
- **Japanese Streetwear:** The incorporation of beloved motifs in Japanese streetwear fashion for the Spring/Summer 2017 season.

### Industries Being Reshaped

- **Fashion and Apparel:** Innovative clothing designs that incorporate bold, unique patterns and motifs.
- **Streetwear Fashion:** New streetwear styles that feature bold camo patterns and the use of iconic motifs.
- **Sportswear:** Opportunities for incorporating BAPE's unique designs into sportswear and athletic apparel.

## Related on Trend Hunter

- [Blue Camo Streetwear](https://www.trendhunter.com/trends/bape-x-ovo-1.md)
- [Heritage Streetwear Lines](https://www.trendhunter.com/trends/golden-era.md)
- [Culturally Inspired Fall-Ready Streetwear](https://www.trendhunter.com/trends/connect-with-people.md)
- [Streetwear-Fused Collaborative Capsules](https://www.trendhunter.com/trends/legacy-camo-shark.md)
- [Anime-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/bape-x-kaikai-kiki.md)
- [Reimagined Signature Militaristic Streetwear](https://www.trendhunter.com/trends/bape-and-alpha-industries.md)
- [Logo-Filled Streetwear Accessories](https://www.trendhunter.com/trends/monogramheavy-bags.md)
- [Sophisticated Streetwear Collections](https://www.trendhunter.com/trends/dover-street-market-ginza-capsule.md)
- [Camo-Print Colorful Skate Shoes](https://www.trendhunter.com/trends/bape-and-vans.md)
