# Banking Super Apps BankiFi Launches New Open Cash Management Platform By Niko Pajkovic | Published 2022-04-07 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/bankifi References: [finovate](https://finovate.com/bankifi-launches-its-open-cash-management-platform-for-small-and-medium-sized-businesses/) & [bankifi](https://www.bankifi.com/blog/bankifi-launches-open-cash-management)  Banking tech startup BankiFi has announced the launch of its new Open Cash Management platform, a fully embedded banking service dedicated to SMEs. The new tool enables businesses to manage a wide range of banking functions -- payments, invoices, collections, [cash forecasting accounting, capital optimization](https://www.trendhunter.com/trends/cash-flow-and-capital), etc., -- from one easy-to-use platform. The new "banking super app" is similar to BankiFi's already existing service; however, it combines both embedded and [open banking capabilities](https://www.trendhunter.com/trends/fina-money). In addition, the Open Cash Management platform can be integrated with existing bank accounting systems. “With Open Cash Management, banks can offer their small business customers a full embedded banking service, which revolves around procure to pay and order to cash workflows. Instead of offering a banking channel for simple tasks, such as checking account balances and making payments, banks can instead offer a rich and comprehensive service to their SMBs centered around a bank’s brand and digital channel," said BankiFi Chief Product Officer Marijke Koninckx. Image Credit: BankiFi ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 39% | Activity: 53% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What's Driving This Trend - **Open Cash Management:** BankiFi's new Open Cash Management platform disrupts traditional banking services by combining embedded and open banking capabilities, offering SMEs a comprehensive banking service centered around a bank's brand and digital channel. - **Banking Super Apps:** BankiFi's new Open Cash Management platform is an example of the growing trend of banking super apps that allow businesses to manage multiple banking functions from one easy-to-use platform. - **Capital Optimization:** BankiFi's Open Cash Management platform disrupts traditional banking services by offering SMEs capital optimization tools as part of a comprehensive banking service. ### Who This Affects Most - **Banking:** BankiFi's Open Cash Management platform offers a disruptive innovation opportunity for traditional banking services to enhance their SME offerings and retain customers by offering a comprehensive banking service. - **Fintech:** BankiFi's Open Cash Management platform offers a disruptive innovation opportunity for fintech startups to offer comprehensive banking services to small businesses and compete with traditional banking services. - **Small Business:** BankiFi's Open Cash Management platform offers a disruptive innovation opportunity for small businesses to take advantage of capital optimization tools and other comprehensive banking services traditionally only available to larger companies. ## Related on Trend Hunter - [Comprehensive Finance Management Apps](https://www.trendhunter.com/trends/coop-1.md) - [Consolidated Financial Super Apps](https://www.trendhunter.com/trends/financial-super-app.md) - [Startup Banking Apps](https://www.trendhunter.com/trends/mercury.md) - [Integrated Business Banking Tools](https://www.trendhunter.com/trends/pennyflo.md) - [Comprehensive UAE Banking Apps](https://www.trendhunter.com/trends/ajman-bank.md) - [All-Inclusive Financial Super Apps](https://www.trendhunter.com/trends/financial-super-apps.md) - [Emerging Payments Super Apps](https://www.trendhunter.com/trends/expensify.md) - [Embedded Lending Platforms](https://www.trendhunter.com/trends/adyen-launched.md) - [One-Stop Finance Super Apps](https://www.trendhunter.com/trends/affirm-superapp.md)