# Hybrid Workplace Headsets The Bang & Olufsen Cisco 980 Headphones are Built for the Hybrid Worker By Niko Pajkovic | Published 2021-10-28 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/bang-olufsen-cisco-980 References: [techradar](https://www.techradar.com/news/bang-and-olufsen-launches-a-headset-for-work-that-you-might-actually-want-to-wear) & [bang-olufsen](https://www.bang-olufsen.com/en/ca)  Audio specialists [Bang & Olufsen](https://www.trendhunter.com/trends/business-headphones) has partnered with telecommunications company [Cisco](https://www.trendhunter.com/trends/webex-hologram) to launch the Bang & Olufsen Cisco [980](https://www.trendhunter.com/trends/sirius-16) headphones. The new headphones are targeted explicitly towards hybrid workers -- i.e., those who divide their time working remotely from home and in the office. Because of this, the new headphones boast a variety of work-oriented features such as built-in integration with the Cisco Webex platform and adaptive noise cancellation. In addition, the headphones have an innovative design that blends style and comfort. Compared to traditional workplace headsets, the Bang & Olufsen Cisco 980 headphones are lightweight and built for all-day use. "We’re integrating Cisco’s industry-leading technologies with our renowned capabilities within sound, design, and craftsmanship to create the ultimate audio product for the hybrid world," said the CEO of Bang & Olufsen, Kristian Teär. Image Credit: Bang & Olufsen ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 8% | Activity: 23% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Hybrid Workplace Headsets:** Marketing office tools aimed at hybrid workers is an opportunity to provide tailored products with specific features and conveniences. - **Adaptive Noise Cancellation Headphones:** Adaptive noise cancellation headphones with work-oriented features create an emerging market for productivity aids that cater to specific work settings. - **Integration with Collaboration Platforms:** Integration with leading collaboration platforms provides a market opening for companies to produce audio products tailored to specific virtual communication tools. ### Where This Applies - **Audio Equipment Industry:** The audio equipment industry has the opportunity to expand its market segment by developing products that cater to specific work scenarios like hybrid work environments. - **Telecommunications Industry:** The telecommunications industry can offer specific audio products that cater to businesses incorporating hybrid work environments. - **Office Equipment Industry:** Designing office equipment specifically for hybrid work environments can provide this industry with a new market niche. ## Related on Trend Hunter - [Opulent Business Headphones](https://www.trendhunter.com/trends/business-headphones.md) - [Hybrid Working Headsets](https://www.trendhunter.com/trends/yealink-bh7x.md) - [Hybrid Worker-Focused Tech](https://www.trendhunter.com/trends/logitech-1.md) - [Flexible Hybrid Working Headphones](https://www.trendhunter.com/trends/jabra-evolve2.md) - [Noise-Cancelling Gaming Headphones](https://www.trendhunter.com/trends/beoplay-portal-gaming.md) - [Pro-Grade Audio Isolation Headphones](https://www.trendhunter.com/trends/bose-headphones-700-uc.md) - [Remote Worker Wireless Earbuds](https://www.trendhunter.com/trends/jabra-evolve2-buds.md) - [Adaptable Mobile Professional Headsets](https://www.trendhunter.com/trends/belkin-soundform-adapt.md) - [AI Noise Suppression Headsets](https://www.trendhunter.com/trends/logitech-zone-wireless-2.md)