# Smoky Dessert Candles Boy Smells x Magnolia Bakery Created a Smoldering Banana Pudding Candle By Laura McQuarrie | Published 2023-06-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/banana-pudding-candle References: [foodandwine](https://www.foodandwine.com/magnolia-bakery-banana-pudding-scented-candle-boy-smells-7547125) & [boysmells](https://boysmells.com/products/banana-pudding)  [Magnolia Bakery](https://www.trendhunter.com/trends/magnolia-bakerys-banana-pudding) has gained fame and recognition for its banana pudding, earning a well-deserved reputation as a go-to destination for indulging in this creamy and nostalgic dessert—and now, thanks to the limited-edition Banana Pudding Candle made in collaboration with [Boy Smells](https://www.trendhunter.com/trends/farm-to-candle), traveling isn't even necessary to experience the delicious smell of the dessert. The Boy Smells x Magnolia Bakery candle boasts a [banana pudding scent](https://www.trendhunter.com/trends/banana-candy-fragrance) that's described as fruity and smoky. This candle combines the creaminess of the famous dessert with notes of vanilla and undertones of burning guaiac and leather. This limited-edition candle will be available at select Magnolia Bakery flagships for a limited time, along with a special limited-edition Smoked Sea Salt Banana Pudding that Boy Smells co-founder Matthew Herman made with the bakery. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 47% | Activity: 29% | Freshness: 16% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Smoky Dessert Candles:** Smoky dessert candles offer a sensory experience that blends sweetness and smoky notes, appealing to consumers looking for unique home fragrances. - **Collaboration Candles:** Collaborations between popular brands like Magnolia Bakery and Boy Smells create unique, limited-edition candles that cater to niche markets. - **Scented Food Products:** The production of scented food products like the Smoked Sea Salt Banana Pudding by Boy Smells and Magnolia Bakery allows consumers to enjoy their favorite scents in different forms. ### Industries Being Reshaped - **Home Fragrance:** The home fragrance industry can capitalize on the trend of smoky dessert candles by developing innovative scents that evoke specific food flavors. - **Consumer Goods:** The consumer goods industry can explore collaboration opportunities with popular dessert brands to create unique products that satisfy consumer demand for novelty. - **Food and Beverage:** The food and beverage industry can experiment with incorporating scents into their products, creating multi-sensory experiences for consumers. ## Related on Trend Hunter - [App-Exclusive Pudding Desserts](https://www.trendhunter.com/trends/magnolia-bakerys-banana-pudding.md) - [Bakery-Scented Candles](https://www.trendhunter.com/trends/mornings-at-levain-candle.md) - [Baked Goods-Inspired Candles](https://www.trendhunter.com/trends/goose-creek-x-pillsbury.md) - [Dessert-Like Banana Fragrances](https://www.trendhunter.com/trends/lexplicite-by-thoo.md) - [Chocolaty Banana Cookie Snacks](https://www.trendhunter.com/trends/banana-pudding-cookies.md) - [Banana Pudding Cookies](https://www.trendhunter.com/trends/banana-pudding-cookie.md) - [Bakery-Inspired Scented Candles](https://www.trendhunter.com/trends/joya-x-dominique-ansel.md) - [Snack Cake-Scented Candles](https://www.trendhunter.com/trends/little-debbie-x-goose-creek-candles.md) - [Banana Pudding Lip Balms](https://www.trendhunter.com/trends/banana-pudding-balm-dotcom.md)