# Banana Milk Beverages Banana Wave's Banana Milk is a Soy, Flaxseed Oil and Vitamin Blend By Laura McQuarrie | Published 2015-11-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/banana-milk References: [eatclean](http://www.eatclean.com/products/best-non-dairy-milks) & [bananawave](http://www.bananawave.com/) While Bananawave's [Banana Milk](https://www.trendhunter.com/trends/banana-milkshake-hair) might sound like a simple blend of dairy and fruit, it's a non-dairy product that's fortified with even more goodness than cow's milk. The Banana Milk is prepared by creating a banana puree from [organic soy milk](https://www.trendhunter.com/trends/simple-organic-soymilk), flaxseed oil and vitamins. In terms of taste and texture, the Banana Milk is described like a smoothie, but easier to enjoy since there is no ingredient-chopping, mixing or cleanup required from this ready-to-drink boxed beverage. In a cup-sized serving, the milk alternative provides about five grams of protein, plus Omega-3s, potassium, fiber, as well as some of the other vitamins and nutrients that are found in milk from a cow. As far as use, Bananawave suggests this drink can be consumed in the same way as dairy milk, by the glass, as an addition to cereal or as an ingredient in baking. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Non-dairy Milk Alternatives:** Disruptive innovation opportunities exist in developing more plant-based milk alternatives that are fortified with additional nutrients and have a similar taste and texture to traditional dairy milk. - **Functional Beverages:** Opportunities for disruptive innovation can be found in creating functional beverages that provide not only hydration but also beneficial nutrients like protein, omega-3s, and vitamins. - **Convenient Ready-to-drink Products:** Disruptive innovation opportunities lie in the development of more convenient ready-to-drink beverages that offer nutritional benefits without the need for mixing or preparation. ### Industries Being Reshaped - **Plant-based Foods:** The plant-based foods industry can explore disruptive innovation in creating more non-dairy milk alternatives that provide additional nutrients and enhance taste and texture. - **Functional Beverages:** The functional beverages industry can leverage disruptive innovation by developing more beverages that offer hydration along with functional benefits like protein, omega-3s, and vitamins. - **Convenience Foods:** The convenience foods industry can tap into disruptive innovation by creating more ready-to-drink products that are nutritionally balanced and require minimal preparation or clean-up. ## Related on Trend Hunter - [Banana-Infused Milk Products](https://www.trendhunter.com/trends/chocolate-bananamilk.md) - [Organic On-the-Go Alt Milks](https://www.trendhunter.com/trends/mooala-organic-bananamilks.md) - [Protein-Rich Plant-Based Milks](https://www.trendhunter.com/trends/ripple-organic-plantbased-milk.md) - [Supercharged Banana-Free Smoothies](https://www.trendhunter.com/trends/revitalise.md) - [Watermelon Seed Milks](https://www.trendhunter.com/trends/milkish-watermelon-seedmilk.md) - [Pea Protein-Infused Oat Milks](https://www.trendhunter.com/trends/oatmilk-protein.md) - [Complete Plant-Based Milks](https://www.trendhunter.com/trends/complete-plantmilk.md) - [AI-Made Vegan Chocolate Milks](https://www.trendhunter.com/trends/notmilk-chocolate.md) - [Whole-Roasted Alt Milks](https://www.trendhunter.com/trends/whole-moon.md)