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# Banana Bodycare Collections
The Body Shop's Newest Special-Edition Line is Entirely Plant-Based

By Laura McQuarrie | Published 2018-07-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/banana-bodycare
References: [instagram](https://www.instagram.com/p/BknpUK5HOPM/?taken-by=thebodyshop) & [thebodyshop](https://www.thebodyshop.com/en-gb/gifts/bath-and-body-gifts/banana-pop-essential-selection-pouch/p/p002788)

[The Body Shop](https://www.trendhunter.com/trends/the-body-shop-vegan) recently launched a new special-edition banana bodycare collection that is entirely vegan and clearly states its plant-based ingredients. While some of the products sold through The Body Shop do contain animal-derived ingredients, a growing number of [vegan-friendly skincare solutions](https://www.trendhunter.com/trends/vegan-skincare-products) have been introduced over the past few years—including its Body Yogurts made with almond milk.

Some of the new products that can be found in the [banana-centric bodycare collection](https://www.trendhunter.com/trends/green-banana) include a shower cream, body butter and a shower cap, which can exclusively be found in the Banana Pop Special Edition Essential Selection Pouch gift set.

As The Body Shop takes a strong stance on animal testing that is supported by its Forever Against Animal Testing campaign, the new plant-based bodycare collection only serves to further its cause for compassionate, cruelty-free care.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 43% | Activity: 48% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Bodycare:** The trend towards plant-based and vegan-friendly skincare is growing, presenting an opportunity for companies to create more products in this category.
- **Banana-inspired Products:** The popularity of The Body Shop's banana bodycare collection shows that there is a market for fruit-inspired skincare, providing an opportunity for similar products to enter the market.
- **Ethical Consumerism:** Consumers are becoming more conscious of the impact that their purchases have, presenting a disruptive innovation opportunity for companies to create ethical and sustainable products.

### Sectors Adopting This

- **Skincare:** The skincare industry has an opportunity to innovate in the plant-based and vegan-friendly skincare category, potentially creating similar banana-inspired products.
- **Gift:** The gift industry can capitalize on the popularity of the Banana Pop Special Edition Essential Selection Pouch gift set by creating similar sets with other plant-based products.
- **Beauty:** The beauty industry has the opportunity to create more compassionate and cruelty-free products, aligning with the ethical consumerism trend.

## Related on Trend Hunter

- [Vegan Personal Care Cosmetics](https://www.trendhunter.com/trends/the-body-shop-vegan.md)
- [Regional Cosmetic Collections](https://www.trendhunter.com/trends/the-body-shop-the-india-edit-collection.md)
- [Banana-Based Haircare](https://www.trendhunter.com/trends/the-lush-version.md)
- [Mood-Boosting Body Washes](https://www.trendhunter.com/trends/vegan-body-wash-collection.md)
- [Banana-Inspired Shower Products](https://www.trendhunter.com/trends/green-banana.md)
- [Plant-Based Body Washes](https://www.trendhunter.com/trends/corpus.md)
- [Performance Plant-Powered Bodycare](https://www.trendhunter.com/trends/nature-of-things.md)
- [Grocer-Launched Vegan Skincare Products](https://www.trendhunter.com/trends/vegan-skincare-products.md)
- [Whole-Body Skincare Collections](https://www.trendhunter.com/trends/boosted-body.md)
