# Brightening Banana Serums Provence Beauty's Banana Bliss Clarifies Pores & Reveals Brighter Skin By Laura McQuarrie | Published 2024-08-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/banana-bliss References: [newbeauty](https://www.newbeauty.com/fruit-based-skin-care/) & [provencebeauty](https://www.provencebeauty.com/products/banana-bliss-daily-facial-serum)  Beauty consumers who favor gentle yet effective natural ingredients are drawn to [fruit-based skincare formulations](https://www.trendhunter.com/trends/peach-glaze-collection) like [Provence Beauty's](https://www.trendhunter.com/trends/immortelle-precious-eye-patches) Banana Bliss Daily Facial Serum, a daily exfoliating product for a brighter complexion. Fueled by banana enzymes, fruit-derived AHA, willowbark BHA and hyaluronic acid, this facial serum sloughs away dead skin cells, decongests pores and helps to reveal a radiant glow. This gentle serum is ideal for those who can't tolerate [Vitamin C or retinol](https://www.trendhunter.com/trends/blackberry-retinol-blemish-serum) yet want clearer, brighter-looking skin. Shoppers attracted to fruit-based skincare value natural ingredients and sustainable practices, and Provence Beauty speaks directly to them with a product page that details the carbon emissions and waste impact of its Banana Bliss Daily Facial Serum for the sake of transparency. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 84% | Activity: 79% | Freshness: 26% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Fruit-based Skincare:** Fruit-based skincare formulations like those using banana enzymes appeal to consumers seeking gentle yet effective natural exfoliants. - **Transparency in Beauty:** Consumers are increasingly valuing brands that provide transparency about their products' environmental impacts. - **Natural Exfoliants:** Natural exfoliants such as fruit-derived AHAs and BHAs are gaining popularity over traditional abrasive ingredients, catering to sensitive skin types. ### Industries Being Reshaped - **Skincare:** The inclusion of naturally derived ingredients in skincare products is transforming how consumers approach their daily beauty routines. - **Sustainable Beauty:** Sustainable beauty practices, including carbon emission transparency, are revolutionizing customer trust and brand loyalty. - **Natural Cosmetics:** The demand for natural cosmetic products is reshaping the market landscape, with a clear focus on gentle and effective formulations. ## Related on Trend Hunter - [Brightening Skin Serums](https://www.trendhunter.com/trends/thirst-brightening-vitamin-c-serum.md) - [Banana-Themed Skincare Sets](https://www.trendhunter.com/trends/banana-milk-kit.md) - [Banana-Inspired Shower Products](https://www.trendhunter.com/trends/green-banana.md) - [Instantly Illuminating Moisturizers](https://www.trendhunter.com/trends/banana-bright-instant-glow-moisturizer.md) - [Upcycled Beet Serums](https://www.trendhunter.com/trends/glow-boosting-serum.md) - [Berry-Based Brightening Serums](https://www.trendhunter.com/trends/vitamin-illuminating-serum.md) - [Brightening Skincare Sets](https://www.trendhunter.com/trends/brightening-duo.md) - [Complexion-Improving Natural Serums](https://www.trendhunter.com/trends/brightening-facial-serum.md) - [Hydrating Brightening Serums](https://www.trendhunter.com/trends/botanity-flavon.md)