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# Bamboo Camo Kicks
Nike Reveals the New Air Jordan XX8 in a Leafy Colorway

By Jonathon Brown | Published 2013-02-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bamboo-camo
References: [sneakernews](http://sneakernews.com/2013/02/15/air-jordan-xx8-bamboo-camo/) & [nike](http://www.nike.com)

Last week [Nike](https://www.trendhunter.com/trends/book-1-sneaker) released a first look at its Air Jordan XX8 sneaker and now it's released an incredible new [Bamboo Camo colorway](https://www.trendhunter.com/trends/realtree-edition).

This colorway is as unique as it gets and only adds to the Air Jordan XX8's out of this world appeal. The shoe itself is really two shoes in one. The inner flip is comfortable, cushioned and includes the laces. The outer layer is optional to a degree, as it can be folded down to expose the inner slip. However, when it is zipped up, the Air Jordan XX8 takes on a whole new look.

The Air Jordan XX8 Bamboo Camo takes the eccentric nature of these sneakers a step further by covering the outer layer in [green, black and brown leaf silhouettes](https://www.trendhunter.com/trends/nike-vomero-premium-black-realtree) on a white foundation.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 68% | Activity: 81% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Bamboo-print Sneakers:** There is a growing trend of incorporating organic prints in sneaker designs, presenting an opportunity for shoe companies to include eco-friendly materials in their manufacturing processes.
- **Dual-layer Shoes:** Dual-layer shoes that allow for customizable looks could disrupt the traditional sneaker market and lead to new designs for other types of footwear.
- **Colorful Camo Prints:** The use of colored camo prints in fashion products presents a trend that can be applied to other apparel and accessories, from swimwear to phone cases.

### Who This Affects Most

- **Athletic Footwear:** The athletic footwear industry could benefit from incorporating unique design elements such as bamboo prints and dual-layer shoes to stay ahead of competitors.
- **Eco-friendly Manufacturing:** The rise of bamboo-print sneakers can lead to innovative production techniques and materials for sustainable and eco-conscious shoe manufacturing.
- **Fashion Accessories:** Using colored camo prints in fashion accessories such as bags, hats, and belts presents an opportunity for companies in the fashion industry to offer trendy products to consumers.

## Related on Trend Hunter

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- [Camouflage-Inspired Patterned Mules](https://www.trendhunter.com/trends/calm-mule-2.md)
- [Animal-Inspired Patterned Footwear](https://www.trendhunter.com/trends/snakeskin-colorway-2.md)
- [Earthy Tonal Statement Sneakers](https://www.trendhunter.com/trends/earth-colorway.md)
- [Perforated Shoe Camouflage Colorway](https://www.trendhunter.com/trends/juniper-sneaker-1.md)
- [Yellow Patterned Bold Sneakers](https://www.trendhunter.com/trends/university-gold-2.md)
