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# Modernized 70s Apparel
The Bambi x Nasty Gal Lookbook Showcases a Thick Eyebrow Model

By Erin Fox | Published 2012-12-06 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/bambi-x-nasty-gal
References: [oystermag](http://oystermag.com/bambi-northwood-blyth-x-nasty-gal) & [nastygal](http://www.nastygal.com/)

Modernizing a time period is a hot ticket item in the fashion world; the [Bambi](https://www.trendhunter.com/trends/naked-wolfe-bambi-boot) x Nasty Gal photo shoot features the super model posing in 70s-inspired gear, voluminous hair and wing-tipped eyeliner. The infamous model has been featured in other hipster pop culture sites like [Urban Outfitters](https://www.trendhunter.com/trends/pride-vinyl-collection). The thick eyebrow model works the beautiful clothing in a softly lit white room. The pink cardigans, floral print silk shorts and [acid wash jean jackets](https://www.trendhunter.com/trends/amber-valletta-x-triarchy) compose a delightful range of choice for the online retailer.

This December mod-inspired photo shoot hosts psychedelic prints combined with luscious leather jumpsuits. Nasty Gal is an American-based online clothing store which sells hip pieces targeted towards hipsters, beach enthusiasts and bohemian women. The Bambi x Nasty Gal lookbook showcases a different look for the retailer.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 83% | Activity: 87% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### Why This Trend Is Growing

- **Modernized 70s Apparel:** Disruptive innovation opportunity: Explore collaborations between fashion brands and online retailers to modernize vintage fashion styles.
- **Thick Eyebrow Models:** Disruptive innovation opportunity: Promote inclusivity and diversity in the fashion industry by featuring models with unique beauty traits.
- **Mod-inspired Photo Shoots:** Disruptive innovation opportunity: Create immersive digital experiences that blend retro and contemporary fashion styles.

### Industries Being Reshaped

- **Fashion Retail:** Disruptive innovation opportunity: Develop online platforms that curate and sell modernized retro fashion collections.
- **Fashion Photography:** Disruptive innovation opportunity: Experiment with innovative lighting techniques and sets to create visually striking fashion images.
- **Online Fashion Retailers:** Disruptive innovation opportunity: Collaborate with fashion designers and models to produce exclusive lookbooks that resonate with target customers.

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