# Loving Hand Gesture Installations The Baltimore Love Project is Socially Symbolic and Sweet By Michael Hemsworth | Published 2013-02-15 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/baltimore-love-project References: [notcot.org](http://www.notcot.org/post/52622/) & [baltimoreloveproject](http://www.baltimoreloveproject.com) In an effort to encourage social cohesion and spread the love, the Baltimore Love Project showcases a modern approach to being conscious of your fellow citizen. The Project consists of [wall decals](https://www.trendhunter.com/trends/surreal-street-art-1) that feature hands spelling out the word 'LOVE' and have been plastered all around the Baltimore region and beyond. The Project's website offers a map of the locations where the installations can be found. Endearing and so much fun, the Baltimore Love Project is a way to connect citizens and encourage a more engaging community. What better way to [spread love](https://www.trendhunter.com/trends/bekindnow) than to have an [interactive installation](https://www.trendhunter.com/trends/craig-karl2) that is as aesthetically pleasing as the movement behind it? Anyone can get involved by purchasing merchandise and doing what the Project is telling them to do and love. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 9% | Activity: 40% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Why This Trend Is Growing - **Social Cohesion Installations:** An opportunity for businesses in the art and design industry to create interactive installations that promote social cohesion and community engagement. - **Conscious Citizen Initiatives:** A potential trend for businesses in the social advocacy sector to develop projects that encourage individuals to be conscious of their impact on society and take action. - **Interactive Community Art:** A trend for businesses in the creative sector to explore the creation of immersive and interactive art installations that foster community connection and positive engagement. ### Industries Being Reshaped - **Art and Design:** This industry could tap into the trend by developing visually appealing installations that promote social cohesion and community engagement. - **Social Advocacy:** Businesses in this industry can seize the opportunity to create initiatives that raise awareness and encourage individuals to be socially conscious and take action. - **Creative Sector:** The creative industry can explore the trend by producing immersive and interactive community art projects that foster connection and positive engagement. ## Related on Trend Hunter - [Illuminating Park Installation Designs](https://www.trendhunter.com/trends/waterfront-park.md) - [Interactive Typo Art Installations](https://www.trendhunter.com/trends/loveegolov.md) - [Inclusive Romance-Inspired Activations](https://www.trendhunter.com/trends/generation-love.md) - [Love-Centric Public Service Announcements](https://www.trendhunter.com/trends/love-has-no-labels1.md) - [Global Love Story Maps](https://www.trendhunter.com/trends/wherewemetorg.md) - [Self-Expression Encouraging Campaigns](https://www.trendhunter.com/trends/new-window.md) - [Kindness-Promoting Flower Sharing Initiatives](https://www.trendhunter.com/trends/flower-sharing.md) - [Neon Illuminated Art Installations](https://www.trendhunter.com/trends/love-and-unity.md) - [Large-Scale Airport Installations](https://www.trendhunter.com/trends/airport-installations.md)