# Lounging Safari Photoshoots The BALMAIN Paris Fall/Winter 2014 Campaign Channels a Hip-Hop Vibe By M | Published 2014-07-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/balmain-paris References: [luxuo](http://www.luxuo.com/fashion/balmain-fall-winter-2014-campaign.html) & [balmain](http://www.balmain.com/en/) BALMAIN Paris has recently put out a hot new campaign for its Fall/Winter 2014 fashion line. The photoshoot features the talented vision of art director Katie Grand and photographer Mario Sorrenti. You might recognize a few faces in this [BALMAIN Paris ad campaign](https://www.trendhunter.com/trends/alessandro-micheles). Top models such as Jourdan Dunn and Cara Delevingne join the ranks of Issa Lish, Kayla Scott, Jackson ale and Binx Walton to bring the BALMAIN Paris Fall/Winter 2014 collection to life. The models are lounging over top of one another dressed head to two in BALMAIN Paris' latest hip-hop and safari-inpsired designs. The collection features a mix of fur, features and beading paired up with [structured silhouettes](https://www.trendhunter.com/trends/contemporary-femininity) that are as flattering as they are revealing. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 90% | Activity: 97% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Hip-hop Inspired Fashion:** The BALMAIN Paris Fall/Winter 2014 Campaign showcases the growing trend of hip-hop inspired fashion designs that are both comfortable and stylish. - **Safari-inspired Fashion:** The BALMAIN Paris Fall/Winter 2014 Campaign is an example of the safari-inspired fashion trend that incorporates animal prints and earthy tones. - **Collaborative Photoshoots:** The BALMAIN Paris Fall/Winter 2014 Campaign is a testament to the trend of creative collaborations between photographers, art directors, and fashion brands. ### Industries Being Reshaped - **Fashion Industry:** The fashion industry has the opportunity to capitalize on the growing hip-hop and safari-inspired fashion trends which offer new avenues to explore in their designs. - **Photography Industry:** The photography industry can take advantage of the growing trend of collaborative photoshoots that involve fashion brands and art directors to produce high-quality and unique content. - **Music Industry:** The music industry can explore potential collaborations with fashion brands to incorporate hip-hop inspired fashion designs into music videos and stage performances. ## Related on Trend Hunter - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Cult Film-Inspired High Fashion](https://www.trendhunter.com/trends/the-lion-king-collection.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md)