# Combat Couture The Balmain Homme 2010 Autumn Collection Commands Attention By Alex Scott | Published 2010-04-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/balmain-homme-2010-autumn References: [hypebeast](http://hypebeast.com/2010/04/balmain-homme-2010-autumnwinter-collection-lookbook/) & [coutequecoute.blogspot](http://coutequecoute.blogspot.com/2010/04/balmain-hommes-autumnwinter-201011-mens.html) Want to look like a bona fide badass this fall? All you need is an officer overcoat from the Balmain Homme 2010 Autumn Collection. Mix in some combat boots and some cargos and no one will dare wage war against you--no sir. Designed by the renowned French fashion label, the Balmain Homme 2010 Autumn Collection features a variety of garments that pay homage to the military duds of yester-year, including a vintage pea coat and classic wool pullover. Wear some of these disciplined digs and people will have to respect your authority. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 79% | Activity: 57% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Military-inspired Fashion:** Disruptive innovation opportunity: Develop a sustainable and eco-friendly line of military-inspired clothing for those who want a badass look while being conscious of the environment. - **Vintage-inspired Fashion:** Disruptive innovation opportunity: Create a mobile app that allows users to virtually try on and purchase vintage-inspired clothing from various designers, making it accessible to a wider audience. - **Streetwear Fashion:** Disruptive innovation opportunity: Integrate smart technology into streetwear fashion items to provide features like temperature control, wireless charging, and built-in navigation, enhancing the functionality of everyday clothing. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Use 3D printing technology to develop customizable and personalized clothing items, revolutionizing the way fashion is manufactured and consumed. - **Retail:** Disruptive innovation opportunity: Implement virtual reality (VR) shopping experiences where customers can virtually browse and try on clothes in a simulated environment, improving convenience and reducing the need for physical store visits. - **Sustainable Fashion:** Disruptive innovation opportunity: Develop a platform that connects sustainable fashion brands with conscious consumers, making it easier for individuals to find and support ethical clothing options. ## Related on Trend Hunter - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Utility Street Fashion Capsule](https://www.trendhunter.com/trends/clot-x-neighborhood.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Outerwear-Centric Fall Fashion](https://www.trendhunter.com/trends/bene-culture-3.md) - [Middle Eastern-Inspired Fall Fashion](https://www.trendhunter.com/trends/act-ii-collection.md) - [Utility Tokyo Streetwear](https://www.trendhunter.com/trends/blackeyepatch-winter.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Street Utility Rugged Styles](https://www.trendhunter.com/trends/ultra-violet-collection.md)