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# Retro Sci-fi Campaigns
The Balenciaga Fall/Winter 2013 Collection was Shot by Steven Meisel

By Romina S. Cortellucci | Published 2012-07-09 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/balenciaga-fall-winter-2013-collection
References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2012/07/anniek-kortleve-julier-bugge-juliet.html) & [balenciaga](http://www.balenciaga.com/en_US/collections/looks/FW12_Collection)

The campaign set for the [Balenciaga](https://www.trendhunter.com/trends/balenciaga-skiwear-2025) Fall/Winter 2013 Collection appears to be straight out of Rosewell, New Mexico. These delightful designs were created by creative mastermind Nicolas Ghesquiere for the fashion house Balenciaga's [Fall/Winter Collection](https://www.trendhunter.com/trends/auteur-studios-fall-2025). Ghesquiere provides a modern take for women's fashion melding [sci-fi silhouettes](https://www.trendhunter.com/trends/the-future-is-not-set) with a hint of retro chic. Surprisingly, the mashup is incredibly wearable with all. From the chiffon dresses to space-age jumpers, each of the pieces would make for an excellent addition to any cutting-edge fashionista's wardrobe.

The shoot stars models Julier Bugge, Juliet Ingleby and Sophie Hirschfelder as they pose in front of the legendary fashion photographer Steven Meisel's lens. Known for his work with US and Italian Vogue, it is no wonder Meisel captures the Balenciaga Fall/Winter 2013 Collection with spectacular flair.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 85% | Activity: 84% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Retro Sci-fi Fashion:** Opportunity for fashion brands to incorporate sci-fi elements into retro-inspired designs.
- **Modern Nostalgia:** Chance to blend futuristic and vintage aesthetics for a contemporary twist.
- **Wearable Futurism:** Potential to create fashion that seamlessly blends sci-fi elements with everyday wearability.

### Sectors Adopting This

- **Fashion:** Opportunity for fashion brands to explore retro sci-fi designs.
- **Photography:** Chance for photographers to capture the fusion of sci-fi and fashion in a visually striking way.
- **Technology:** Opportunity to create innovative textiles and materials that embody retro sci-fi fashion.

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