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# Inclusive Supportive Graphic Apparel
EVERPRESS' Balance Capsule Highlights Inclusivity in the UK

By Amy Duong | Published 2022-06-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/balance-capsule
References: [hypebeast](https://hypebeast.com/2022/6/everpress-balance-collection)

London-based fashion imprint EVERPRESS introduces its new Balance capsule that is meant to support and champion the Trans and Non-Binary community. Every single [t-shirt in the capsule](https://www.trendhunter.com/trends/amnesty-international-canada) is designed by a different [trans creative in the UK](https://www.trendhunter.com/trends/limitless-campaign).

Speaking about the new range, Mya Mehmi states that “I’m so, so excited and proud to be introducing “Balance,” which focuses on supporting the Trans and Non-Binary community. We deserve it. In a world where the average life expectancy of a Trans woman of color is 35 years old – and Trans folk are twice as likely as cis folk to experience abuse and harassment in their daily life – we need your support and attention now more than ever.”

Image Credit: EVERPRESS

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 59% | Activity: 17% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Key Themes Behind This Trend

- **Inclusive Apparel:** Creating clothing designs that reflect and celebrate different communities can help foster inclusivity and promote social change.
- **Trans and Non-binary Representation:** Providing a platform for Trans and Non-Binary individuals to showcase their creative talents can help increase visibility and representation within the fashion industry.
- **Socially Responsible Fashion:** Integrating social issues and causes into clothing designs can appeal to consumers who are seeking to support socially responsible and ethical brands.

### Where This Applies

- **Fashion Industry:** Fashion brands can embrace inclusivity by designing and producing clothing that reflects and celebrates diversity, while supporting underrepresented communities.
- **Creative Industries:** Providing opportunities for marginalized communities to showcase their creative talents can help foster diversity and representation across various industries.
- **Social Impact Industry:** Incorporating social issues and causes into product designs can help create positive social and environmental impact, and appeal to consumers who prioritize buying from ethical and socially responsible brands.

## Related on Trend Hunter

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- [Expansive Pride Month Initiatives](https://www.trendhunter.com/trends/primark-pride-collection.md)
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- [Activism-Focused Apparel Capsules](https://www.trendhunter.com/trends/aeropostale-1.md)
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- [Diverse Community Creator Programs](https://www.trendhunter.com/trends/champion-creators-program.md)