# Suspended Toilet Brushes The Balance Brush Makes Cleaning Toilets a Little More Hygienic By Ell Smith | Published 2017-07-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/balance-brush References: [core77](http://www.core77.com/projects/66146/A-Simple-Brush-Design-Tweak-that-Makes-Cleaning-Toilets-Slightly-Less-Gross) & [indiegogo](https://www.indiegogo.com/projects/balance-brush-say-goodbye-to-the-swamp#/) The balance brush is providing an effortless solution to the unsavory circumstances traditional toilet brushes create when not in use. The rigid design of toilet brushes often results in to a buildup of residue and wastewater on the ground where the device is stored. Even if its placed in a holster, the wet bristles create the perfect environment for bacteria and mold. This re-imagined product has a curve on its body which offers users the ability to balance the brush over the toilet seat, giving it time to drip-dry over the bowl, instead of on the floor. In addition to this feature, the product's tray comes complete with a 'removable evaporator tray' to quicken the cleaning process while enhancing sanitation. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 31% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Hygienic Cleaning Solutions:** The balance brush is an innovative solution that addresses the unsanitary circumstances of traditional toilet brushes. - **Improved Storage Design:** The curved body of the balance brush enables easy, drip-drying storage over the toilet seat, minimizing bacteria and mold growth. - **Enhanced Sanitation Features:** The removable evaporator tray in the product's tray helps speed up the cleaning process and promotes enhanced hygiene. ### Sectors Adopting This - **Bathroom Accessories:** The balance brush introduces a disruptive innovation to the bathroom accessories industry by offering a more hygienic and efficient toilet cleaning solution. - **Home Cleaning Products:** The balance brush presents an opportunity for companies in the home cleaning products industry to create improved toilet brushes with innovative storage and sanitation features. - **Household Goods:** The balance brush opens up possibilities for the household goods industry to develop new and improved toilet cleaning tools that prioritize hygiene and convenience. ## Related on Trend Hunter - [Wooden Toilet Brushes](https://www.trendhunter.com/trends/wooden-toilet-brush.md) - [Elegant Soap-Dispensing Dish Brushes](https://www.trendhunter.com/trends/one-brush.md) - [Stand-Up Water Fountain Toothbrushes](https://www.trendhunter.com/trends/Youseeuc.md) - [Reliable Self-Sanitizing Toothbrushes](https://www.trendhunter.com/trends/hahatec-self-sanitizing-toothbrush.md) - [Portable Toothbrush sanitizers](https://www.trendhunter.com/trends/clea-toothbrush-sanitizer.md) - [Self-Sanitizing Toothbrushes](https://www.trendhunter.com/trends/ultim8-smartbrush-system.md) - [Ultra-Stable Balance Bars](https://www.trendhunter.com/trends/suction-cup-balance-assist.md) - [Mini Portable Toothbrush Sanitizers](https://www.trendhunter.com/trends/bril-uvc-toothbrush-sanitizer.md) - [Hygienic Handsfree Toilet Accessories](https://www.trendhunter.com/trends/toilet-lid-closer.md)