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# Anime-Themed Graphic Streetwear
BAIT and Gundam Join Forces on a Special Streetwear Collaboration

By Amy Duong | Published 2019-07-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bait-and-gundam
References: [hypebeast](https://hypebeast.com/2019/7/bait-gundam-capsule-san-diego-comic-con-2019) & [instagram](https://www.instagram.com/baitme/?utm_source=ig_embed)

To celebrate this year's San Diego Comic-Con, BAIT and Gundam join forces to design a series of streetwear staples with heavy graphics. The special capsule features a selection of short sleeve and long sleeve tops that are adorned in graphics.

The prints highlight characters from the classic anime including XXX0-01, RX-0 Unicorn, and RX78-2. In addition to the character emblems are co-branded details nodding to both BAIT and Gundam Universe motifs. The launch is also accompanied by a mystery box that is filled with limited edition figurines. Each piece is marked with a unique serial number of up to 200. The streetwear pieces and figurines are available at the BAIT Comic-Con booth or the San Diego store location.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 61% | Activity: 55% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Anime-themed Graphic Streetwear:** Opportunity for fashion brands to collaborate with popular anime franchises to create unique streetwear collections.
- **Limited Edition Collectibles:** Opportunity to create exclusive figurines and merchandise for fans of anime and streetwear.
- **Co-branded Collaborations:** Opportunity for brands to partner with popular anime franchises to create co-branded products that appeal to a niche market.

### Sectors Adopting This

- **Fashion:** Fashion brands can tap into the growing demand for anime-themed streetwear by collaborating with anime franchises.
- **Collectibles:** Companies specializing in limited edition collectibles can expand their offerings by producing exclusive figurines tailored for anime and streetwear enthusiasts.
- **Marketing and Branding:** Agencies can help facilitate co-branded collaborations between fashion and anime brands, creating unique marketing opportunities and brand extensions.

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