# Simple Striped Sacks The Baggu Daypack is Perfect for Summertime Errands By Meghan Young | Published 2011-08-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/baggu-daypack References: [fastcodesign](http://www.fastcodesign.com/1664667/wanted-baggu-expands-its-line-with-a-stylish-nylon-daypack) & [baggubag](http://baggubag.com/#Shop) If you haven't noticed the [huge backpack fad](https://www.trendhunter.com/trends/fjallraven-kanken-koncept) that has been rising in the fashion industry this summer, you will now thanks to the Baggu Daypack. A simple, [nylon knapsack](https://www.trendhunter.com/trends/nylon-tote-bags), it is not only a stylish alternative to other bags and purses, it is also extremely practical as well. Perfect for a short stint around town, [going to the beach](https://www.trendhunter.com/trends/steele-canvas-1) or even doing some grocery shopping, the Baggu Daypack will certainly become one of your new best fashion friends. Although available in a range of solid colors, the Baggu Daypack is especially eye-catching in its set of striped designs. This nautical aesthetic makes the Baggu Daypack especially great for the summer. Yet it can, of course, be used throughout the year. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 44% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Backpack Fashion Trend:** Opportunity for designers to create stylish and practical backpacks for the fashion industry. - **Nautical Aesthetic Trend:** Opportunity for retailers to incorporate striped designs into their product offerings for the summer season. - **Multi-functional Bags Trend:** Opportunity for bag manufacturers to create versatile bags that can be used for various purposes like short trips, going to the beach, or grocery shopping. ### Sectors Adopting This - **Fashion Retail:** Fashion retailers can capitalize on the backpack fashion trend by offering a variety of stylish backpack options. - **Retail:** Retailers can take advantage of the nautical aesthetic trend by incorporating striped designs into their product lines for the summer season. - **Bag Manufacturing:** Bag manufacturers have a disruptive innovation opportunity to create multi-functional bags that cater to different needs and activities. ## Related on Trend Hunter - [Climate Conscious Summer Bags](https://www.trendhunter.com/trends/baggu.md) - [Featherweight Packable Backpacks](https://www.trendhunter.com/trends/featherweight-packable-backpack.md) - [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md) - [Stylish Camera-Friendly Backpacks](https://www.trendhunter.com/trends/carryfly-travel-backpack.md) - [Sophisticatedly Playful Backpack Designs](https://www.trendhunter.com/trends/fjallraven-kanken-koncept.md) - [Ultra-Compact Packable Backpacks](https://www.trendhunter.com/trends/nanobag-1.md) - [Celebrity-Coveted Travel Bags](https://www.trendhunter.com/trends/sprayground-offers.md) - [Outdoor Adventure Commuter Packs](https://www.trendhunter.com/trends/patagonia-refugio-daypack-30l.md) - [Stylishly Versatile Travel Backpacks](https://www.trendhunter.com/trends/tracksmith-olmsted-pack.md)