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# Insult-Sending Delivery Services
'Dirt by Mail' Anonymously Sends a Bag of Dirt to Your Enemies

By Michael Hemsworth | Published 2017-04-29 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/bag-of-dirt
References: [thisiswhyimbroke](https://www.thisiswhyimbroke.com/ca/bag-of-dirt-anonymous-delivery-service/) & [dirtbymail](https://www.dirtbymail.com/)

'Dirt by Mail' is a [delivery service](https://www.trendhunter.com/trends/deliveroo-new-arrangements-collection) that enables a person to send a bag of dirt to someone they simply don't like or as a way to send a message to someone who might get a kick out of the delivery.

'Dirt by Mail' works by simply having users pay for the service and input the recipients address in order to have them deliver a small bag of dirt to them. The bag is accompanied by a business card that simply reads "You're a dirtbag," along with the company's website in order to let them know how they can go about sending a similarly scathing present to an enemy.

'Dirt by Mail' [sends out packages anonymously](https://www.trendhunter.com/trends/shushh) to ensure that the insult the recipient receives won't get back to you.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 54% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### Why This Trend Is Growing

- **Insult-sending Delivery Services:** Disruptive innovation opportunity: Explore the potential of creating more personalized and creative insult-sending delivery services that cater to specific occasions or preferences.
- **Anonymous Gifting Services:** Disruptive innovation opportunity: Develop anonymous gifting services that allow people to send unconventional and humorous gifts while maintaining their anonymity.
- **Alternative Messaging Methods:** Disruptive innovation opportunity: Create alternative messaging methods that involve physical deliveries to add a unique and surprising twist to communication.

### Industries Being Reshaped

- **Delivery Services:** Disruptive innovation opportunity: Explore ways to expand delivery services by offering unconventional, novelty items or services that cater to specific emotions or occasions.
- **Greeting Card Industry:** Disruptive innovation opportunity: Transform the traditional greeting card industry by incorporating unconventional and humorous elements, such as insult messages or surprise deliveries.
- **E-commerce Platforms:** Disruptive innovation opportunity: Integrate unique and unconventional gifting options into e-commerce platforms to cater to customers looking for out-of-the-box gift ideas.

## Related on Trend Hunter

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- [Prickly Ex-Partner Valentine's Gifts](https://www.trendhunter.com/trends/topo-chico-hard-seltzer-1.md)
