# Futuristic Travel Chests Frederic Hakoune and Eastpak's 'Bag in Town' is Timeless Travel Gear By Brandon Bastaldo | Published 2013-04-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/bag-in-town References: [frederichakoune](http://www.frederichakoune.com/node/67) Founded in 1960, [Eastpak](https://www.trendhunter.com/trends/rerebuilt-to-resist) has been one of North America's leading backpack manufacturers, cementing itself as a brand that takes its travel-ready accessories serious, and so it only makes sense that Eastpak's recent collaboration with designer Frederic Hakoune sees this [durable travel gear](https://www.trendhunter.com/trends/ultradurable-luggage) producer taking a futuristic approach to promoting its old-fashioned morals with this 'Bag in Town' travel chest. Eastpak is notorious for its luggage, backpacks and other travel accessories that each come with a 30-year warranty. So as a nod to Eastpaks' long standing commitment to reliable products and impeccable customer service, the Bag in Town travel chest is a sleek, indoor and outdoor ready cabinet that carries enough drawers for any stylish traveler on-the-go. By retro-fitting an old-fashioned product like a travel chest in a chic, modern frame, Frederic Hakoune and Eastpak are taking one of the most luxurious and neglected travel neccesities of the past into the future. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 8% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Futuristic Travel Gear:** There is room for innovation in creating travel accessories that combine modern frames with old-fashioned luxurious necessities. - **Durable and Timeless Luggage:** The trend towards creating lasting luggage is enduring, and can be enhanced by employing retro designs in modern frames for indoor and outdoor use. - **Indoor and Outdoor Ready Cabinets:** Creating indoor and outdoor storage units that can withstand frequent travel use, while still maintaining aesthetic appeal, is a growing trend in the travel industry. ### Industries Being Reshaped - **Luggage and Travel Accessories Industry:** The luggage and travel accessories industry has an opportunity to create more durable and stylish travel gear that combines old-fashioned luxurious necessities with modern frames. - **Furniture Industry:** The furniture industry could benefit from creating more indoor and outdoor cabinets that are specifically designed for travel purposes and can still be used in the home or office. - **Luxury Travel Industry:** The luxury travel industry could benefit from incorporating more retro designs into their products, as it would create a sense of nostalgia and timeless appeal for customers. ## Related on Trend Hunter - [Stylish Hard-Shell Trunks](https://www.trendhunter.com/trends/bounce-checkin-trunk.md) - [Chic Weekend Jaunt Backpacks](https://www.trendhunter.com/trends/carl-friedrik-72hour-backpack.md) - [Textural Luggage Designs](https://www.trendhunter.com/trends/carryon-x-core-collection.md) - [Suitcase-Style Travel Trunks](https://www.trendhunter.com/trends/compact-portable-trunk.md) - [Triple-Style Travel Bags](https://www.trendhunter.com/trends/tefors-ultimatum-bag.md) - [Consummate Carry-On Backpacks](https://www.trendhunter.com/trends/international-travel-backpack.md) - [Capaciously Stylish Travel Backpacks](https://www.trendhunter.com/trends/stylish-travel-backpacks.md) - [Modernized Ultra-Durable Luggage](https://www.trendhunter.com/trends/ultradurable-luggage.md) - [Pocket-Packed Antitheft Travel Bags](https://www.trendhunter.com/trends/korin-hubpack-33.md)