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# Bad Date Reimbursements
ORBIT is Offering a Reimbursement for Dirty Dates with the Bad Date Rebate

By Grace Mahas | Published 2020-03-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/bad-date-rebate
References: [eprize-content.s3.amazonaws](https://eprize-content.s3.amazonaws.com/Mars+Wrigley/rules.pdf) & [orbitgum](https://www.orbitgum.com/)

[Orbit Gum](https://www.trendhunter.com/trends/roller-skate-kit) recently launched a new [reimbursement program](https://www.trendhunter.com/trends/reimbursement-program) for individuals who had gone on "dirty dates," the new Bad Date Rebate. The initiative was prompted by a recent survey that revealed over half of singles believe that bad dating behavior is on the rise.

Starting on Monday, March 16th, daters can tell Orbit Gum about a recent "dirty date" experience like being catfished (using misleading pictures on your dating profile) or ghosted (not being contacted at all) for a chance to win $75 on Venmo—the average cost of a first date. To enter, just tag @OrbitGum on [Twitter](https://www.trendhunter.com/trends/poop-on-super-bowel-monday) using the hashtags #KeepItClean and #Sweepstakes for the chance to be one of 500 individuals awarded the Bad Date Rebate.

Image Credit: Orbit Gum

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 8% | Activity: 52% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts)

## Key Themes

### Key Themes Behind This Trend

- **Reimbursement Programs:** Companies can explore incorporating reimbursement programs to address negative customer experiences and build loyalty.
- **Rising Bad Dating Behavior:** Businesses can develop innovative solutions to combat the increasing prevalence of bad dating behavior and provide a safer dating experience.
- **Social Media Engagement:** Brands can leverage social media platforms to engage with customers and create interactive campaigns like the Bad Date Rebate.

### Where This Applies

- **Online Dating Services:** Online dating platforms can adopt Bad Date Rebate-like initiatives to differentiate themselves and attract more users.
- **Consumer Goods:** Consumer product companies can consider offering reimbursement programs to enhance customer satisfaction and loyalty.
- **Advertising and Marketing:** Advertising and marketing agencies can help brands design and implement engaging social media campaigns to connect with customers on a deeper level.

## Related on Trend Hunter

- [Date Rescue Services](https://www.trendhunter.com/trends/the-date-escape.md)
- [Date-Enhancing Cards](https://www.trendhunter.com/trends/blind-dates.md)
- [Revamped Freshness Platforms](https://www.trendhunter.com/trends/mars-1.md)
- [Reimbursed Brunch Dates](https://www.trendhunter.com/trends/maple-mate.md)
- [Beer Can Matchmakers](https://www.trendhunter.com/trends/tallboysonly.md)
- [Safe Social Interaction Campaigns](https://www.trendhunter.com/trends/chew-it-before-you-do-it.md)
- [Puppy Dating App Giveaways](https://www.trendhunter.com/trends/puppy-dating-app-giveaways.md)
- [Brightening Soft Chew Gums](https://www.trendhunter.com/trends/orbit-soft-chew.md)
- [Second Chance Campaigns](https://www.trendhunter.com/trends/second-first-kiss.md)
