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# Bacon-Flavored Chickpea Puffs
These Chickpea Snacks Offer Bacon-Like Taste In a Plant-Based Format

By Rahul Kalvapalle | Published 2022-08-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/baconflavored-chickpea-puffs
References: [vegconomist](https://vegconomist.com/food-and-beverage/sweets-snacks/hippeas-this-smoky-bacon-flavour-chickpea-puffs/) & [hippeas](https://hippeas.com/collections/puffs)

![Bacon-Flavored Chickpea Puffs](https://cdn.trendhunterstatic.com/thumbs/487/baconflavored-chickpea-puffs.jpeg)

[Hippeas](https://www.trendhunter.com/trends/hippeas-flavor-blast), a British brand that is renowned for offering delicious and nutritious snacks that are made from organic chickpeas, has launched a brand new interpretation of its famous chickpea puffs by drawing on the irresistible attributes of bacon with none of the animal product.

These smoky bacon-flavored chickpea puffs are made from high-quality organic chickpeas that are proven to be rich in protein and fiber. They also feature conservative amounts of sugar, salt and fat, which makes them an all-around healthy snack. A limited-edition offering, these bacon-flavored chickpea puffs draw on the flavor of the [plant-based bacon](https://www.trendhunter.com/trends/crumbled-bacon-toppings) pioneered by alt-meat producer THIS.

Available through the Hippeas website as well as [Waitrose](https://www.trendhunter.com/trends/potato-frittata-bites) stores in the U.K., these chickpea puffs truly promise an explosion of flavor and crunch with none of the guilt around ingredients.

Image Credit: Hippeas

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 35% | Activity: 61% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Snacks:** Hippeas' bacon-flavored chickpea puffs demonstrate a market demand for plant-based snacks that offer familiar flavors.
- **Innovative Flavor Profiles:** Introducing unique and unexpected flavors like bacon to traditional snack options creates disruptive opportunities to attract new consumers.
- **Organic Ingredients:** Organic chickpeas in Hippeas' chickpea puffs not only offer a healthier snack option, but also appeal to consumers looking for sustainable and environmentally-friendly products.

### Sectors Adopting This

- **Snack Foods:** The snack food industry has an opportunity to develop more plant-based and organic snack options that cater to consumers' health and environmental concerns.
- **Alternative Proteins:** The use of plant-based proteins like chickpeas and THIS' plant-based bacon presents an opportunity for the alternative protein industry to continue to innovate and expand.
- **Grocery Retail:** Retailers like Waitrose who stock innovative snacks like Hippeas' bacon-flavored chickpea puffs can differentiate themselves and appeal to customers who are looking for unique and healthier snack options.

## Related on Trend Hunter

- [Plant-Based Extra-Seasoned Snacks](https://www.trendhunter.com/trends/hippeas-flavor-blast.md)
- [Corn-Flavored Chickepea Puffs](https://www.trendhunter.com/trends/mexican-street-corn-chickpea-puffs.md)
- [Cheesy Puffed Pea Snacks](https://www.trendhunter.com/trends/vegan-cheezy-cheddar-pops.md)
- [Chickpea-Based Crunchy Snacks](https://www.trendhunter.com/trends/chickpea-puff.md)
- [Citrusy Chickpea Snack Chips](https://www.trendhunter.com/trends/hippeas-sea-salt-lime.md)
- [Chickpea Tortilla Chips](https://www.trendhunter.com/trends/chickpea-tortilla-chip.md)
- [Vegan-Friendly Chickpea Snacks](https://www.trendhunter.com/trends/brave-roasted-chickpeas.md)
- [Chickpea-Based Healthy Snacks](https://www.trendhunter.com/trends/wotsits.md)
- [Crispy Gherkin-Flavored Snacks](https://www.trendhunter.com/trends/dill-pickle-puffs.md)
