# Delectable Savory Brews Bacon Maple Ale Puts a Tasty New Twist on Beer By Matt Ho | Published 2011-11-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bacon-maple-ale References: [coolmaterial](http://coolmaterial.com/home/bacon-maple-ale/) & [rogue](http://www.rogue.com/store/products/Rogue-Voodoo-Doughnut-Bacon-Maple-Ale-750ml-Bottle.html#) [Rogue](https://www.trendhunter.com/trends/blue-cheese-ale) is one of west coast's most well-known craft brewery having delivered some of the best ales and lagers around, and their latest creation is the savory Bacon Maple Ale. While the Bacon Maple Ale may sound strange, the west coast is known for playing around with flavors, so in a way it's not all that unusual. This beer is actually a collaboration between Rogue and [Voodoo Doughnuts](https://www.trendhunter.com/trends/voodoo-ranger-ipizzaa), in which the flavor is inspired by one of the latter's signature treats. Based on the flavor and the ale, I'd say expect a full-bodied taste from the beer itself with a balanced mix of saltiness from the bacon and sweetness from the doughnut for the palette. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 9% | Activity: 37% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Savory Brews:** Craft breweries are experimenting with bold and unconventional flavors, creating new opportunities for unique and savory beer experiences. - **Flavor Collaborations:** Collaborations between breweries and food brands are on the rise, resulting in innovative flavor combinations and cross-industry partnerships. - **Balanced Taste Profiles:** Consumers are seeking beers that offer a balance of flavors, such as the combination of saltiness from bacon and sweetness from doughnut, leading to opportunities for nuanced taste experiences. ### Who This Affects Most - **Craft Beer:** Craft breweries can capitalize on the trend of savory brews by experimenting with unconventional ingredients and exploring collaborative opportunities with food brands. - **Food and Beverage:** The food and beverage industry can benefit from partnering with breweries to create unique flavor experiences and tap into the growing demand for innovative taste profiles. - **Hospitality:** Restaurants, bars, and hotels can incorporate savory brews into their beverage offerings to attract consumers seeking new and exciting taste sensations. ## Related on Trend Hunter - [Maple Bacon-Flavored Ciders](https://www.trendhunter.com/trends/maple-bacon-flavored-cider.md) - [Blue Cheese Craft Beers](https://www.trendhunter.com/trends/blue-cheese-ale.md) - [Limited-Edition Maple-Infused Beers](https://www.trendhunter.com/trends/maple-from-canada.md) - [Cider-Flavored Bacon Strips](https://www.trendhunter.com/trends/black-label-apple-cider-bacon.md) - [Barrel-Aged Maple Barleywine](https://www.trendhunter.com/trends/maple-barleywine.md) - [Maple Syrup-Infused Stouts](https://www.trendhunter.com/trends/seasonal-stout.md) - [Sticky Bun-Flavored Stouts](https://www.trendhunter.com/trends/pastry-stout.md) - [Sour Bacon-Flavored Candies](https://www.trendhunter.com/trends/sour-punch-bacon-bites.md) - [Heavily-Hopped Winter Ales](https://www.trendhunter.com/trends/winter-ale.md)