# Bacon Jam-Topped Burgers Sonic's New Bacon Jam Cheeseburger is Big on Bacon Flavor By Katherine Pendrill | Published 2021-03-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bacon-jam-cheeseburger References: [chewboom](https://www.chewboom.com/2021/03/26/sonic-reveals-new-bacon-jam-cheeseburger/) If you're the kind of person who thinks every burger should come with bacon, you'll definitely want to try [Sonic's](https://www.trendhunter.com/trends/cheesy-bacon-double-stack) new Bacon Jam Cheeseburger. Sonic has set the bar high by dubbing the new Bacon Jam Cheeseburger "a complete bacon experience like never before." This savory creation consists of a quarter-pound, 100% pure beef patty layered with slices of American cheese, [crispy bacon strips](https://www.trendhunter.com/trends/bacon-stack-smash), and a sweet and savory bacon onion jam condiment. The burger is then topped with creamy mayo and mustard, and served on a [toasted brioche bun](https://www.trendhunter.com/trends/bbq-bacon-burger). The new Bacon Jam Cheeseburger can be found at Sonic locations nationwide starting Monday, March 29, through until May 2, 2021, making it the perfect spring indulgence. Image Credit: Sonic ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 21% | Activity: 49% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Bacon Jam Burgers:** Restaurants should offer new and unique burger toppings, such as bacon jam, to keep up with evolving taste preferences. - **Burger Customization:** Fast-food chains should let customers have more control by allowing them to customize their burgers with unique toppings, making it a personalized experience. - **Seasonal Limited-time Offerings:** Restaurants should offer seasonal limited-time menu items to create excitement and a sense of urgency for customers to visit the restaurant. ### Where This Applies - **Fast Food:** Fast-food chains like Sonic should offer unique and customizable burger options to keep up with evolving taste preferences and customer demands for personalized experiences. - **Casual Dining:** Casual dining restaurants should also offer unique and seasonal menu items to create excitement and a sense of urgency for customers to visit the restaurant. - **Food Manufacturing:** Food manufacturers should develop and supply unique and innovative condiments, like bacon jam, to restaurants and fast-food chains to differentiate themselves in the market. ## Related on Trend Hunter - [Cheesy Extra-Bacon Burgers](https://www.trendhunter.com/trends/double-cheeseburger.md) - [Bacon-Topped Peanut Butter Burgers](https://www.trendhunter.com/trends/supersonic-double-cheeseburger.md) - [Double-Stacked Bacon Burgers](https://www.trendhunter.com/trends/cheesy-bacon-double-stack.md) - [Buttery Bacon-Filled Burgers](https://www.trendhunter.com/trends/steak-butter-bacon-cheeseburger.md) - [Cheesy Hybrid QSR Burgers](https://www.trendhunter.com/trends/bacon-peppercorn-ranch-grilled-cheese-burger.md) - [Spiced Jam-Topped Burgers](https://www.trendhunter.com/trends/mooyah-hot-bacon-jam-burger.md) - [Indulgent Wintertime Smash Burgers](https://www.trendhunter.com/trends/pretzel-bacon-smasher.md) - [Onion Ring-Topped Burgers](https://www.trendhunter.com/trends/chophouse-burger.md) - [Tangy Multi-Pickle Cheeseburgers](https://www.trendhunter.com/trends/big-dill-cheeseburger.md)