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# Backyard Glamping Experiences
Glamp Boursin Will Transform a Fan's Backyard into a Foodie Escape

By Laura McQuarrie | Published 2021-06-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/backyard-glamping
References: [prnewswire](https://www.prnewswire.com/news-releases/boursin-cheese-transforms-one-lucky-fans-backyard-into-an-overnight-culinary-escape-301312123.html) & [GlampBoursin](http://GlampBoursin.com)

2020 and 2021 have been years of stay-home experiences and Boursin Cheese wants to treat foodies to a sense of escape with backyard glamping. Glamp Boursin is a 24-hour experience that will give one lucky fan the chance to see their backyard transformed into an inspiring getaway.

The experience involves a personal chef to prepare all meals and snacks, including a [cocktail reception](https://www.trendhunter.com/trends/chamre-offers) and a gourmet three-course dinner under the stars. The backyard experience also includes time around the campfire and in the morning, a breakfast and coffee bar. As well as being able to sample plenty of [Boursin Cheese flavors](https://www.trendhunter.com/trends/boursin-crumbles), glampers will get to participate in various activities like a [charcuterie board styling class](https://www.trendhunter.com/trends/aldi-charcuterie-chalet), a wood cutting board burning workshop and lawn games.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 94% | Activity: 97% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Backyard Glamping:** Companies can explore offering personalized backyard glamping experiences with curated activities and services for a luxury staycation.
- **Personalized Culinary Experiences:** There is an opportunity to offer personalized culinary experiences in unconventional settings like backyards or farms.
- **At-home Activities:** Brands can capitalize on the growing trend of stay-home experiences by offering personalized at-home activities like cooking classes and craft workshops.

### Sectors Adopting This

- **Hospitality:** Hotels and resorts can offer backyard glamping experiences, complete with personalized chef services and curated activities to attract guests looking for a unique experience close to home.
- **Food and Beverage:** Food and beverage companies can explore offering personalized culinary experiences in unconventional settings like backyards or farms, turning them into immersive foodie experiences.
- **Experience-based Retail:** Retailers can offer at-home activities like cooking classes and craft workshops, creating a new revenue stream and building closer relationships with customers.

## Related on Trend Hunter

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