# Doorway-Mounted Back Massagers The 'Backmate' Alleviates Pain and Soreness in a Matter of Moments By Michael Hemsworth | Published 2019-05-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/backmate References: [gadgetify](http://www.gadgetify.com/backmate/) & [kickstarter](https://www.kickstarter.com/projects/eboz/backmate-the-easiest-way-to-relieve-back-pain) Back pain can be difficult to alleviate on a daily basis, so the 'Backmate' has been created as a solution that will enable this without the need for expensive treatments or pills. The device works by being mounted in any doorway in just a few seconds and will enable users to perform [massage treatments on their body](https://www.trendhunter.com/trends/robotic-massages) whenever desired or required. This is achieved thanks to a series of [massage nodes](https://www.trendhunter.com/trends/massage-gun-extender) that can be positioned at any point in the doorframe to perform massaging on the neck, upper back, lower back and anywhere else desired. The 'Backmate' self-massager solution weighs under four pounds and addresses the increased need for [at-home pain relief solutions](https://www.trendhunter.com/trends/therapy-mats) as consumers seek to alleviate discomfort on demand. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 99% | Activity: 99% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **At-home Pain Relief:** Opportunity for innovative products and services that provide immediate pain relief in the comfort of one's own home. - **Self-massager Devices:** Room for advancements in portable, adaptable and user-friendly self-massager devices for targeted relief. - **Doorway Mounting Solutions:** Potential for innovative products that utilize doorways for easy and convenient installation of various health and wellness devices. ### Who This Affects Most - **Health and Wellness:** Opportunity for businesses to develop and market products and services that provide pain relief and promote general well-being. - **Home Fitness Equipment:** Space for companies to create and market compact and versatile fitness equipment that can be easily mounted in doorways for convenient home workouts. - **Massage Therapy:** Room for disruption in the massage therapy industry through the development of innovative and accessible self-massage solutions. ## Related on Trend Hunter - [Pain Relief Neck Massagers](https://www.trendhunter.com/trends/portable-ultrasound-massager.md) - [Malleable Heated Massage Wearables](https://www.trendhunter.com/trends/heating-pad-and-body-massager.md) - [Heat-Powered Back Massage Bands](https://www.trendhunter.com/trends/back-core-massager.md) - [Adjustable Muscle Massager Systems](https://www.trendhunter.com/trends/thrival-meat-grinder.md) - [Massaging Spinal Decompression Devices](https://www.trendhunter.com/trends/back-stretcher-release-set.md) - [Temp-Controlled Back Massagers](https://www.trendhunter.com/trends/the-back-dragon.md) - [At-Home Headache Remedies](https://www.trendhunter.com/trends/head-spa.md) - [Back-Targeting Massage Robots](https://www.trendhunter.com/trends/massage-robot.md) - [Automated Neck Massage Wearables](https://www.trendhunter.com/trends/moza-ai-robohands.md)