# Tea-Flavored Booze The Absolut Vodka Wild Tea Flavor Allows More Variety in Cocktails By Tracy Wallace | Published 2011-03-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/back-porch-sipping-black-tea-cocktails-major-vodka-brand References: [absolutdrinks](http://www.absolutdrinks.com/en/absolutflavor/) & [absolut](http://www.absolut.com/us/products/absolutwildtea/description) With the soothing nature of tea and the kick of hard alcohol, the [Absolut](https://www.trendhunter.com/trends/absolut-vodka-collection) Vodka Wild Tea flavor is definitely perfect for drinkers who are looking for a calming and refreshing taste. Combining the richness of [Chinese black tea](https://www.trendhunter.com/trends/green-tea-vodka) with the delicate character of floral white elderflower, this Absolut Vodka Wild Tea flavor is both rich and refreshing. Using this vodka to concoct cocktails will add a slightly bitter twist to classic fruity drinks. Lovers of [hard liquor and tasty cocktails](https://www.trendhunter.com/trends/vodka-iced-teas) alike will definitely fall head over heels for this Absolut Vodka Wild Tea flavor. Check out the featured video and get a glimpse of just how enjoyable this tasty Vodka is, while yearning even harder for the coming summer months of backyard cocktail parties. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 26% | Activity: 36% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Tea-flavored Booze:** The trend of combining tea and alcohol in new and surprising ways creates opportunities for companies to innovate in both the tea and spirits industries. - **Floral and Herbal Flavors:** The use of floral and herbal flavors in spirits is a growing trend, creating opportunities for companies to experiment with new and unique flavor combinations. - **Bitter Twist on Classic Cocktails:** Adding a bitter twist to classic fruity cocktails is becoming increasingly popular, creating opportunities for companies to introduce new and unique cocktail experiences. ### Sectors Adopting This - **Tea:** The trend of tea-flavored booze creates opportunities for tea companies to collaborate with the spirits industry and create new tea-infused spirits. - **Spirits:** The use of unique and unexpected flavors in spirits creates opportunities for spirits companies to differentiate themselves and stand out in a crowded market. - **Beverage:** The trend of combining tea and alcohol in new and unique ways creates opportunities for beverage companies to develop and market new tea-infused cocktails and other innovative drinks. ## Related on Trend Hunter - [Citrus Tea Vodka Cocktails](https://www.trendhunter.com/trends/citrus-tea-vodka-cocktails.md) - [Flavorful Vodka Shooter Spirits](https://www.trendhunter.com/trends/absolut-vodka-collection.md) - [Non-Cardbonated Vodka Teas](https://www.trendhunter.com/trends/skimmers.md) - [Tea-Infused Hard Seltzers](https://www.trendhunter.com/trends/svedka-tropics-tea-spritz.md) - [Alcohol-Infused Tea Products](https://www.trendhunter.com/trends/wine-whiskey-black-tea-set.md) - [Ready-to-Pour Bottled Cocktails](https://www.trendhunter.com/trends/new-absolut-cocktails.md) - [Premium Vodka Brand Cocktails](https://www.trendhunter.com/trends/absolut-cocktails.md) - [Collaborative Spiced Vodka](https://www.trendhunter.com/trends/absolut-x-tabasco.md) - [Flavorful RTD Expansions](https://www.trendhunter.com/trends/absolut-x-ocean-spray.md)