# Stunt Franchise Clothing Collections The Babylon 'Jackass Forever' Capsule Collection is Laidback By Michael Hemsworth | Published 2022-02-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/babylon-jackass-forever-capsule-collection References: [hypebeast](https://hypebeast.com/2022/2/babylon-jackass-forever-apparel-capsule-lookbook-stunt-crew-movie-premiere-johnny-knoxville-paramount-pictures) & [babylon.la](https://babylon.la/) The Babylon 'Jackass Forever' capsule collection has been launched in celebration of the [release of the jackass forever film](https://www.trendhunter.com/trends/stand-by-me) that is hitting theaters now to provide avid fans with a way to literally wear their fandom. The collection is shown off by stars of the franchise to mark the collaboration and features each of them donning various styles at the Hollywood Roosevelt Hotel. The collection includes a number of styles that are all emblazoned with the [franchise's logo, imagery](https://www.trendhunter.com/trends/capsule-tee) and a series of slogans and phrases that drive home the brazen nature of the franchise. The Babylon 'Jackass Forever' capsule collection is available exclusively from the brand's website as well as in-store at it's Los Angeles-based flagship location for avid fans to pick up. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 63% | Activity: 57% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Franchise Clothing Collections:** Opportunity for movie franchises to collaborate with fashion brands and create unique capsule collections for fans. - **Celebrity Endorsement:** Celebrity endorsement continues to be a popular marketing strategy, particularly in the fashion industry. Businesses can leverage celebrity status to promote their products. - **Nostalgia Marketing:** Brands can tap into nostalgia marketing by reviving past franchises and incorporating them into modern products to appeal to fans of the original franchise. ### Who This Affects Most - **Film:** Movie franchises can collaborate with fashion brands to create unique and exclusive clothing collections for fans. - **Fashion:** Fashion brands can partner with movie franchises to develop themed capsule collections, which can help them attract new customers and retain existing ones. - **Marketing and Advertising:** The rise in celebrity and nostalgia marketing presents new opportunities for businesses to partner with celebrities and incorporate past franchises into marketing campaigns. ## Related on Trend Hunter - [Prankster Film Trading Cards](https://www.trendhunter.com/trends/zerocool.md) - [Cult Movies-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/film-club-collection.md) - [Film-Inspired Graphic Apparel](https://www.trendhunter.com/trends/the-dark-knight-collection.md) - [Villain-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/saint-mxxxxxx.md) - [Reality TV Show Collections](https://www.trendhunter.com/trends/dumbgood.md) - [Cult Film-Inspired Graphic Tees](https://www.trendhunter.com/trends/capsule-tee.md) - [Cinematic Film-Inspired Apparel](https://www.trendhunter.com/trends/stand-by-me.md) - [Animated Streetwear Capsules](https://www.trendhunter.com/trends/the-simpsons-x-family-mart.md) - [Distinctive Streetwear Capsules](https://www.trendhunter.com/trends/pacsun-x-formula-1.md)