# Calming Baby Care Products Hyland's Naturals Added Six New Baby Care Products for its Portfolio By Colin Smith | Published 2024-03-04 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/baby-skincare-line References: [happi](https://www.happi.com/contents/view_breaking-news/2023-04-27/hyland-rsquo-s-naturals-enters-baby-category-with-/)  [Hyland's Naturals](https://www.trendhunter.com/trends/hylands-naturals) has been making natural remedies for over 120 years, and it has recently expanded its product range to include products specifically designed for babies up to 24 months old with an all-new baby skincare line. Whether your baby needs cold relief, oral pain relief, teething relief, or immune support, you can find a product that suits their needs among the six new baby products from [Hyland’s Naturals](https://www.trendhunter.com/trends/hylands). You can shop them online or find them at your local pharmacy or health store. One of the new baby products from Hyland’s Naturals is the Baby Calming Oil, which is a soothing and moisturizing blend of natural oils that can help calm and relax your baby. The oil contains lavender, chamomile, and jojoba oils, which are known for their calming and soothing properties. It is recommended to massage the oil onto your baby’s skin before bedtime to help them sleep better and feel more comfortable. The oil is also free of parabens, phthalates, sulfates, synthetic fragrances, and dyes, making it safe and gentle for your baby’s delicate skin. The Baby Calming Oil is available in a 4 oz bottle for $9.99 and can be purchased online or at select retailers. Image Credit: Hyland's Naturals ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 31% | Activity: 45% | Freshness: 22% - Audience gender: 10% men, 90% women - Primary generations: Gen Alpha - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Babies](https://www.trendhunter.com/babies) ## Key Themes ### Key Themes Behind This Trend - **Natural Baby Skincare:** Opportunity to innovate by incorporating essential oils into baby skincare products for calming and soothing properties. - **Expanded Baby Product Range:** Opening for product diversification by introducing a wider range of baby care items tailored to specific needs and age groups. - **Retail Expansion Strategy:** Potential for growth through strategic placement in pharmacies and health stores to reach a larger customer base. ### Where This Applies - **Baby Care:** Disruptive innovation opportunities exist in the development of natural and holistic baby care products for improved comfort and well-being. - **Health and Wellness:** Room for innovation in the health and wellness industry by introducing all-natural and safe products for babies' delicate skin and needs. - **Retail and Distribution:** Innovative opportunities in retail and distribution sectors to optimize product placement strategies and expand market reach for baby care products. ## Related on Trend Hunter - [Naturally Formulated Child Remedies](https://www.trendhunter.com/trends/hylands-naturals-remedies.md) - [Allergen-Free Baby Oils](https://www.trendhunter.com/trends/vanilla-cloud-nighttime-oil.md) - [Baby-Safe Skincare Creams](https://www.trendhunter.com/trends/elave-new-baby.md) - [Homeopathic Nighttime Teething Medicines](https://www.trendhunter.com/trends/boiron-camilia-bedtime.md) - [Ultra-Gentle Infant Cosmetics](https://www.trendhunter.com/trends/aveeno-baby-healthy-start.md) - [Health-Forward Nutrient Gummies](https://www.trendhunter.com/trends/hylands-naturals.md) - [Premium Baby Care Brands](https://www.trendhunter.com/trends/baby-forest.md) - [Sensitive Skin Baby Products](https://www.trendhunter.com/trends/aveeno-baby.md) - [Go-To Sleep Essentials Bundles](https://www.trendhunter.com/trends/sleep-essentials-bundle.md)