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# Pizza Chain Baby Registries
Domino's and Gugu Guru are Helping You Pick Baby Registry Essentials

By Alyson Wyers | Published 2017-11-29 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/baby-registry-essentials
References: [mashable](http://mashable.com/2017/11/28/dominos-baby-registry-website/) & [dominosbabyregistry](http://dominosbabyregistry.com/)

[Domino's](https://www.trendhunter.com/trends/emergency-pizza-mani-kit) fans have some serious brand loyalty as evidenced by the launch of [pizza chain wedding registries](https://www.trendhunter.com/trends/wedding-registry-1) earlier this year, and now you can also get [pizza-themed baby registry](https://www.trendhunter.com/trends/aldi-baby-name) essentials. The restaurant partnered with registry consulting company Gugu Guru to make a platform where pizza-obsessed parents can prepare their wishlist to welcome and be prepared for their little pizza lover to be.

The Domino's Baby Registry offers featured products including party decorations, pizza-related swag, food packages and baby registry essentials like moccasins and pants. The pizza packages cover a range of milestone moments, such as 'Sleeping Through the Night,' 'Hormonal and Hangry,' 'The Gender Reveal' and 'Baby Shower.'

This personalized baby registry shows how brands can be apart of memorable every day events.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 38% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Babies](https://www.trendhunter.com/babies)

## Key Themes

### Why This Trend Is Growing

- **Personalized Baby Registries:** Creating personalized and themed baby registries that cater to specific interests and preferences.
- **Brands in Everyday Events:** Incorporating brands into everyday events, like baby showers, to create unique and memorable experiences.
- **Pizza-themed Merchandise:** Offering pizza-themed merchandise as part of baby registries, catering to pizza-loving parents.

### Industries Being Reshaped

- **Restaurants:** Restaurants can explore partnerships with baby registry consulting companies to offer branded products and experiences for parents-to-be.
- **Retail:** Retailers can leverage the concept of personalized baby registries to create themed collections and attract new customers.
- **Event Planning:** Event planning companies can incorporate branded merchandise and experiences into baby showers and other milestone events.

## Related on Trend Hunter

- [Pizza-Themed Gift Catalogs](https://www.trendhunter.com/trends/2021-holiday-wish-list.md)
- [Youth-Focused Pizza Launches](https://www.trendhunter.com/trends/dominos-pizza-2.md)
- [Pizza-Themed Gift Shops](https://www.trendhunter.com/trends/holiday-hut-shop.md)
- [Pizza-Branded Dad Promotions](https://www.trendhunter.com/trends/za-for-pa-fathers-day-gift-shop.md)
- [Convenient Baby Registry Tools](https://www.trendhunter.com/trends/what-to-expect.md)
- [Pizza-Themed Spas](https://www.trendhunter.com/trends/pizza-spa.md)
- [Cheeky Emergency Pizza Campaigns](https://www.trendhunter.com/trends/emergency-pizzas.md)
- [Universal Baby Registries](https://www.trendhunter.com/trends/mycrib.md)
- [Pizza-Themed Nail Art Kits](https://www.trendhunter.com/trends/emergency-pizza-mani-kit.md)
