# Aquatic-Themed Children's Hoodies BAPE Created a New Glow in the Dark Baby Milo Sweater for Kids By Madison Mackay | Published 2018-02-08 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/baby-milo-sweater References: [hypekids](https://hypekids.com/2018/2/bape-baby-milo-shark-hoodie-monogram-release-date) & [bape](https://bape.com/babymilostore/dealers.php) Clothing brand BAPE created a new Baby Milo sweater for kids that glows in the dark.The brand reinvented its iconic Shark Hoodie with this new sweater by adding the [Baby Milo print](https://www.trendhunter.com/trends/bape-x-stray-kids) all over it. With a [shark head graphic](https://www.trendhunter.com/trends/spongebob-squarepants-capsule) on the hood, this sweater is a fun play on the classic adult version. Available in either baby blue or light pink, both sweaters feature a Bapesta graphic that glows in the dark all over them. These new sweaters are only available in kid sizes from toddler to middle school. Made with soft, high-quality materials, the pieces are perfect for adding a pop for color and fun to any [kids wardrobe](https://www.trendhunter.com/trends/patta-aw25-kids). This new Baby Milo sweater will be available online on February 10, with the light colors making them perfect for the spring. Image Credit: Bape ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 75% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What's Driving This Trend - **Glow-in-the-dark Fashion for Kids:** Disruptive innovation opportunity: Develop additional glow-in-the-dark clothing options for children, expanding beyond hoodies to include other garments. - **Iconic Brands Targeting Kids:** Disruptive innovation opportunity: Collaborate with other iconic brands to create children's clothing lines, capitalizing on the popularity of nostalgic designs. - **Comfortable and Stylish Materials for Kids' Clothing:** Disruptive innovation opportunity: Create a line of fashionable kids' clothing that is made with soft, high-quality materials, offering both comfort and style. ### Who This Affects Most - **Children's Fashion:** Disruptive innovation opportunity: Use technology, such as glow-in-the-dark materials, to create unique and eye-catching designs for children's clothing. - **Collaboration and Licensing:** Disruptive innovation opportunity: Form partnerships with iconic brands to create exclusive clothing collections targeted towards children, tapping into the trend of nostalgic fandom. - **Textile and Apparel Manufacturing:** Disruptive innovation opportunity: Develop innovative production techniques that allow for the creation of high-quality, comfortable clothing for kids, meeting the demands of discerning young consumers. ## Related on Trend Hunter - [Collectible Streetwear Figurines](https://www.trendhunter.com/trends/baby-milo-2.md) - [Shiny Chrome Ape Statues](https://www.trendhunter.com/trends/baby-milo-1.md) - [Streetwear-Fused Collaborative Capsules](https://www.trendhunter.com/trends/legacy-camo-shark.md) - [Anime-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/bape-x-kaikai-kiki.md) - [Chinese Motif-Inspired Streetwear](https://www.trendhunter.com/trends/bape-1.md) - [Blue Camo Streetwear](https://www.trendhunter.com/trends/bape-x-ovo-1.md) - [K-Pop Playful Streetwear](https://www.trendhunter.com/trends/bape-x-stray-kids.md) - [Adorable Monster-Inspired Graphic Tees](https://www.trendhunter.com/trends/the-monsters.md) - [Lifestyle Kids Streetwear](https://www.trendhunter.com/trends/patta-aw25-kids.md)