# Inner Child-Capturing Apps The 'Baby and Me' App Scans Your Face to Show You Your Younger Self By Alexander Lam | Published 2013-06-04 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/baby-and-me References: [fastcocreate](http://www.fastcocreate.com/1683093/unleash-your-inner-baby-with-evians-baby-and-me-app) & [play.google](https://play.google.com/store/apps/details?id=com.evianbabyandmereloaded.android) An app built for Evian called 'Baby and Me' lets users unlock their inner child and look at themselves as a baby. Using [facial recognition](https://www.trendhunter.com/trends/selfie-ai), the app analyzes your face and generates the baby version you. The photo can then be shared on social networks for your friends to see your pseudo-baby picture. The app was built in an effort to reinforce Evian's brand and accompany their 'Baby and Me' commercial. With a slogan of 'Live young,' turning users into babies seems like the perfect function for an Evian app. Baby and Me is currently available for free for [iPhone](https://www.trendhunter.com/trends/moodcamera) and Android smartphones. Both platforms allow you to choose a picture of yourself from your phone's storage for analysis. Once a baby picture is found, Evian displays both your current and baby self side by side so that you can compare. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 92% | Activity: 97% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Facial Recognition Apps:** Opportunity to develop apps that utilize facial recognition technology for fun and interactive experiences. - **Nostalgic Self-exploration:** Potential to create apps that tap into people's desire to reflect on their past and revisit their younger selves. - **Branded Entertainment Apps:** Room for innovation in developing apps that enhance a brand's marketing campaigns and promote engagement with users. ### Who This Affects Most - **Technology:** The technology industry can leverage facial recognition apps to create new and entertaining experiences. - **Marketing and Advertising:** The marketing and advertising industry can explore new ways to engage consumers through interactive and nostalgic apps. - **Mobile App Development:** There is an opportunity for mobile app developers to create unique and engaging apps that make use of facial recognition technology. ## Related on Trend Hunter - [AI-Generated Baby Images](https://www.trendhunter.com/trends/ai-baby-generator1.md) - [AI Baby Predictors](https://www.trendhunter.com/trends/the-ai-baby-generator.md) - [AI Baby Generators](https://www.trendhunter.com/trends/ai-baby-generator.md) - [Childhood Memory Capturing Apps](https://www.trendhunter.com/trends/dear-little-one.md) - [In-App Face Swaps](https://www.trendhunter.com/trends/swapmyface.md) - [Visual Timelapse Apps](https://www.trendhunter.com/trends/selfiestory.md) - [Image-Enhancing AI Apps](https://www.trendhunter.com/trends/myheritage-1.md) - [AI Selfie Apps](https://www.trendhunter.com/trends/roast-my-selfie.md) - [External Photo-Taking Features](https://www.trendhunter.com/trends/google-9.md)