# $195,000 Diamond Nail Polishes The Azature Black Diamond Nail is Luxury for Your Fingertips By Malika Renee Butss | Published 2014-01-29 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/azature-black-diamond-nail References: [luxurytrump](http://luxurytrump.com/fashion/azature-black-diamond-nail-polish/) & [selfridges](http://www.selfridges.com/en/Beauty/Categories/EXCLUSIVES/Black-Diamond-nail-polish_464-3002900-AZ001/) If you're looking for a penny pinching polish to sport for date night, the Azature Black Diamond Nail Polish is definitely the color for you. Recently released at England's most famous department store [Selfridges](https://www.trendhunter.com/trends/skydiamond), this highly priced nail product takes the crown for the world's most expensive [nail polish](https://www.trendhunter.com/trends/nailsinc-polishes). The bottle alone features an intricate handmade sterling platinum cap with the top accented with 60 black diamonds placed by hand; but it is inside the bottle that holds all the glory. Inside this beautifully designed bottle lays 267 carats of [crushed black diamonds](https://www.trendhunter.com/trends/tequila-diamond) awaiting consumers' delicate finger nails. Along with holding a stunning price tag, the Azature Black Diamond Nail Polish is extremely rare with only one bottle ever made so if you want that luxury manicure you better hurry. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 68% | Activity: 92% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What Makes This Trend Stand Out - **$195,000 Diamond Nail Polishes:** Disruptive Innovation Opportunity: There is an opportunity to create more affordable luxury nail polishes that mimic the high-end look of diamond-infused polishes. - **Expensive Nail Polish Market:** Disruptive Innovation Opportunity: Developing innovative marketing strategies and collaborations to target high-end luxury consumers who are willing to spend a premium on exclusive nail polish products. - **Limited Edition Beauty Products:** Disruptive Innovation Opportunity: Creating limited edition nail polish collections that generate exclusivity and scarcity to attract collectors and beauty enthusiasts. ### Sectors Adopting This - **Luxury Cosmetics:** Disruptive Innovation Opportunity: Creating innovative formulas that incorporate rare and precious materials to offer unique and luxurious nail polishes. - **Jewelry and Fashion:** Disruptive Innovation Opportunity: Collaborating with renowned jewelry and fashion brands to create nail polish collections that complement their luxury products, creating cross-industry appeal. - **Beauty Retail:** Disruptive Innovation Opportunity: Introducing personalized nail polish services and experiences in high-end beauty retail stores to cater to the premium segment of consumers. ## Related on Trend Hunter - [Gem-Infused Nail Polishes](https://www.trendhunter.com/trends/fabled-gemgel.md) - [Gem-Encrusted Nail Care Accessories](https://www.trendhunter.com/trends/leighton-denny-crystal-nail-file.md) - [Ultra-Luxurious Pet Collars](https://www.trendhunter.com/trends/pet-jewelry1.md) - [Opulent Nail Polish Calendars](https://www.trendhunter.com/trends/beetles-christmas-advent-calendar.md) - [Nail Polish Brand Expansions](https://www.trendhunter.com/trends/nailsinc-polishes.md) - [Luxe Diamond Watch Cases](https://www.trendhunter.com/trends/golden-concept.md) - [Diamond-Encrusted Martini Glasses](https://www.trendhunter.com/trends/marrow-martini.md) - [Sleek Nail Polish Pens](https://www.trendhunter.com/trends/nail-pen.md) - [Four-In-One Nail Polishes](https://www.trendhunter.com/trends/fourinone-nail-polis.md)