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# $250,000 Manicures
The Azature Black Diamond Nail Polish is Exuberantly Priced

By Alexandra Serrano | Published 2012-08-05 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/azature-black-diamond-nail-polish
References: [stylebistro](http://www.stylebistro.com/Daily) & [azature](http://www.azature.com)

Lavish is one of the many words that can be used to describe the Azature Black Diamond Nail Polish.

The self-proclaimed black diamond king jeweler Azature has reinvented the meaning of the phrase “dripping in diamonds” with a literal interpretation. This new twist on [fine jewelry](https://www.trendhunter.com/trends/fine-jewelry-advent-calendar) is beautifully opulent with its glittery sheen in black and silver. Says the jeweler of the cosmetic on his site: “I developed a Black Diamond Nail Polish with the same attention and quality as my jewelry in order to preserve the elegance of the black diamond.”

Priced at $250,000, it’s breaking records, and is the only cosmetic that features 267 carats of [black diamonds](https://www.trendhunter.com/trends/tequila-diamond) within the formula of polish itself. Only one bottle of the ultra luxe [nail polish](https://www.trendhunter.com/trends/nailsinc-polishes) will be produced, making it a very exclusive collector’s item.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 52% | Activity: 80% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Beauty Products:** There is a growing trend of exuberantly priced beauty products, such as the $250,000 Azature Black Diamond Nail Polish, catering to ultra high-net-worth individuals.
- **Opulent Cosmetics:** Opulent cosmetics that incorporate precious gemstones like black diamonds, such as the Azature Black Diamond Nail Polish, are gaining popularity among luxury enthusiasts.
- **Limited Edition Collectibles:** Limited edition beauty products, like the Azature Black Diamond Nail Polish with only one bottle produced, are becoming highly sought-after collector's items.

### Sectors Adopting This

- **Beauty and Cosmetics:** The beauty and cosmetics industry has the opportunity to tap into the niche market of luxury beauty products with exuberant price tags, like the Azature Black Diamond Nail Polish.
- **Jewelry and Accessories:** The jewelry and accessories industry can explore the integration of gemstones and precious materials in cosmetics, creating unique and opulent products like the Azature Black Diamond Nail Polish.
- **Collectibles and Memorabilia:** The collectibles and memorabilia industry can cater to the demand for limited edition beauty products with exclusive features and high price points, similar to the Azature Black Diamond Nail Polish.

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