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# Ethical Sanitary Napkins
Azadi Aims to Create and Distribute Biodegradable Pads to Women in India

By Erin Fox | Published 2013-02-13 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/azadi
References: [azadipads](http://www.azadipads.com/) & [facebook](https://www.facebook.com/azadipads)

There are over 300 million women who undergo house arrest in rural India during their menstruation cycle; Azadi aims to create [biodegradable sanitary napkins](https://www.trendhunter.com/trends/joni) so these women can lead the lives they want.

Currently, women in rural India use unsanitary options to deal with menstruation; some of these options include corn husk, rags and newspaper. These unhealthy options often lead to [bacterial diseases](https://www.trendhunter.com/trends/bfree-cup) and invigorate a stigma around women. Azadi has created a pad which is 100% biodegradable and 43% cheaper than any other competitor product on the market in India. Allowing these women to go about their days is a freedom brought to them by the people behind the Azadi label.

**Contact Information**
Azadi [website](http://www.azadipads.com/)
Azadi [Facebook](https://www.facebook.com/azadipads)
Azadi [Twitter](https://twitter.com/azadipads)

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 21% | Activity: 56% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### What Makes This Trend Stand Out

- **Biodegradable Sanitary Napkins:** Opportunity for innovation in creating biodegradable sanitary napkins to improve women's health and hygiene.
- **Empowering Women in Rural India:** Opportunity to address the needs of women in rural India and provide them with better menstrual hygiene solutions.
- **Affordable Menstrual Products:** Opportunity to develop cost-effective menstrual products to make them accessible to a wider population.

### Sectors Adopting This

- **Feminine Hygiene Products:** Disruptive innovation opportunities in creating sustainable and affordable feminine hygiene products.
- **Sustainable Agriculture:** Opportunity for eco-friendly farming practices to cultivate the raw materials needed for biodegradable sanitary napkins.
- **Social Entrepreneurship:** Opportunity for social enterprises to address the menstrual health needs of women in rural areas and promote economic empowerment.

## Related on Trend Hunter

- [Menstrual Wellbeing Solutions](https://www.trendhunter.com/trends/adaye.md)
- [Biodegradable Period Products](https://www.trendhunter.com/trends/iris-arlo-pads.md)
- [Affordable Eco-friendly FemCare](https://www.trendhunter.com/trends/periodhealth-femalehealth-pregnancycare-femalehygiene.md)
- [Eco-Conscious Menstrual Solutions](https://www.trendhunter.com/trends/natracare.md)
- [Breathable Bamboo Sanitary Products](https://www.trendhunter.com/trends/knh.md)
- [Sustainable Hemp-Made Pads](https://www.trendhunter.com/trends/mewalii.md)
- [Antibacterial Menstrual Cups](https://www.trendhunter.com/trends/bfree-cup.md)
- [Branded Feminine Product Donations](https://www.trendhunter.com/trends/free-tampons-and-pads.md)
- [Gender-Neutral Period Products](https://www.trendhunter.com/trends/aunt-flow.md)
