# Plant-Based Cheese Proteins Axia Foods is Launching Almond-Based Cheese Under the Prochez Brand By Amy Duong | Published 2021-04-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/axia-foods References: [foodnavigator-asia](https://www.foodnavigator-asia.com/Article/2021/01/04/Many-firsts-India-s-Axia-Foods-to-develop-world-s-first-vegan-butter-and-cheese-made-from-almond) India-based start up company [Axia Foods](https://www.trendhunter.com/trends/axia) is a plant-based firm that originally launches the first almond cheese protein bars under the Prochez brand. Now, the label is branching further out with the first almost-based cheese and butter products. Currently, both almost cheese and butter are offered in a spread format and Axia is aiming to replicate the exact taste and texture of dairy cheese and butter. The protein bars are made using cultured and aged almost cheese -- it is then wrapped in dark chocolate. Now the bars are offered in new flavors including coffee, matcha, and strawberry, Founder and CEO of the company Jasmine Shaikh talks about the products, "it is difficult to make yogurt or cheese from almond because it has a briny texture, and it requires a long fermentation period." Image Credit: Axia Foods ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 35% | Activity: 59% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Plant-based Cheese:** Axia Foods is exploring opportunities to create plant-based cheese that mimics the taste and texture of dairy cheese through innovation in ingredients and fermentation processes - **Almond-based Food Products:** Increasing demand for healthy, dairy-free alternatives to traditional cheese and butter are driving innovation in the creation of almond-based food products - **Cultured and Aged Almost Cheese:** Axia Foods uses cultured and aged almost cheese to create unique protein bars wrapped in dark chocolate that cater to the growing demand for plant-based, high-protein snacks ### Industries Being Reshaped - **Plant-based Food Industry:** The plant-based food industry is rapidly expanding and technological innovations in ingredient development and processing can help companies capitalize on this trend - **Snack Industry:** The growing popularity of healthier snacks is driving the development of unique, high-protein options such as Axia Foods' protein bars - **Dairy Alternative Industry:** As more consumers seek dairy-free alternatives, companies like Axia Foods are disrupting the dairy alternative industry by creating new and innovative plant-based options ## Related on Trend Hunter - [Plant Protein Cheese Slices](https://www.trendhunter.com/trends/hard-cheese-slices.md) - [Dairy-Identical Cheeses](https://www.trendhunter.com/trends/nobell-foods.md) - [Snackable Vegan Cheese Cubes](https://www.trendhunter.com/trends/almond-milk-cheese.md) - [Lab-Made Milk Proteins](https://www.trendhunter.com/trends/labmade-milk-proteins.md) - [Zero-Dairy Cheese Slices](https://www.trendhunter.com/trends/almond-milk-american-slices.md) - [Fermented Alt Cheeses](https://www.trendhunter.com/trends/vacka.md) - [Cruciferous Cheese Alternatives](https://www.trendhunter.com/trends/chizou.md) - [Chickpea-Based Cheese Alternatives](https://www.trendhunter.com/trends/chickpea-protein-isolate.md) - [Chickpea-Based Cheese Alternatives](https://www.trendhunter.com/trends/cheeze-blocks.md)