# Sustainable Avocado Alternatives The 'Ecovado' Avocado Alternative by Arina Shokouhi is Creamy By Michael Hemsworth | Published 2022-07-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/avocado-alternative References: [yankodesign](https://www.yankodesign.com/2022/07/11/ecovado-is-a-more-environmentally-friendly-alternative-to-avocado/?utm_source=rss&utm_medium=rss&utm_campaign=ecovado-is-a-more-environmentally-friendly-alternative-to-avocado)  Avocados are a mainstay part of many diets and recipes but are also resource-intensive grow, which is the inspiration for the 'Ecovado' avocado alternative. The item features an avocado-like appearance that can be cut open to reveal a similarly textured flesh inside. This can be used in virtually all recipes where avocado is called for, but is made with a blend of broad beans, hazelnut, apple and rapeseed oil to give it the flavor and texture of the real thing. The 'Ecovado' avocado alternative has been created by Arina Shokouhi, a graduate student at [Central Saint Martins](https://www.trendhunter.com/trends/jeffrey-miller) in London, with the help of a food scientist from the [University of Nottingham’s Food Innovation Centre](https://www.trendhunter.com/trends/compostable-packaging-concept). The product is packaged in a biodegradable and compostable packaging, which is made with wax and food coloring. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 93% | Activity: 99% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Sustainable Food Alternatives:** Disruptive innovation opportunity: Develop plant-based alternatives that mimic the taste, texture and nutritional value of traditionally resource-intensive foods. - **Biodegradable Packaging:** Disruptive innovation opportunity: Create eco-friendly packaging solutions that reduce waste and environmental impact. - **Food Science Innovation:** Disruptive innovation opportunity: Use science and technology to improve food sustainability, combat climate change and reduce food waste. ### Who This Affects Most - **Food Manufacturing:** Disruptive innovation opportunity: Implement sustainable production practices and develop new, eco-friendly products to meet changing consumer demands. - **Packaging Manufacturing:** Disruptive innovation opportunity: Invest in research and development to create biodegradable and compostable packaging materials that align with consumer demand for sustainability. - **Food Science and Technology:** Disruptive innovation opportunity: Continue to innovate and develop plant-based and alternative food products that are environmentally sustainable and commercially viable. ## Related on Trend Hunter - [Guacamole-Style Olive Dips](https://www.trendhunter.com/trends/olimole.md) - [Plant-Based Caviar Pearls](https://www.trendhunter.com/trends/plantbased-caviar.md) - [Upcycled Plant-Powered Yogurts](https://www.trendhunter.com/trends/plant-based-yogurt-alternative.md) - [Mixable Egg Alternatives](https://www.trendhunter.com/trends/plant-based-eggs.md) - [Potato-Based Cheese Alternatives](https://www.trendhunter.com/trends/plant-based-alt-cheese.md) - [Air-Based Butter Alternatives](https://www.trendhunter.com/trends/savor-foods.md) - [Cultured Oyster Alternatives](https://www.trendhunter.com/trends/oyster-alternative.md) - [Plant-Based Butter Alternatives](https://www.trendhunter.com/trends/plantbased-butter-alternatives.md) - [Carbon-Made Butters](https://www.trendhunter.com/trends/savor-butter.md)